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This book also explains that you don't have to use marketing techniques that are inconsistant with your personality. You don't have to make cold calls to get business, unless you like making cold calls.
There are several tips on doing a PR campaign, putting together brochures, selecting a logo. If you have a small business, you will love this book.
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I feel this book also covers the material in the right manner. Everything is built from scratch, every topic is focused and isn't muddied with gratuitous special effects... I know that every thing I've read I've retained. Even if there were a better Director 3D reference (which, I don't believe there is) this book has great value in teaching the topic.
I can't imagine how much more slowly I would be learning the 3D programming without having read this book--Paul definitely gave me the requisite knowledge to just jump right in and start working with this environment comfortably, saving me weeks of self-training. I can't recommend this book enough.
Obviously the 3d stuff which I'll talk about later. But he showed me a decent Lingo coding style to ape. His sample Director programs are constructed with an eye for reuse. Not one-offs and you see the same castmember movie scripts used again and again like REAL (gasp!) code components!
The 3d he covers mostly focuses on Lingo-created 3d components (including Director3d cameras, lighting, shaders, textures, particles and 2d imaging and rendering). He talks optimization for performance with specific Director 3d adjustments. And he writes about minimizing and breaking up download size; techniques which are very specific to Director.
For those who are curious, if you stay in the 3d side of Director 8.5, you will find you are handling all of the 3d via code and rarely fussing with the "odd" Score metaphor.
He doesn't spend as much time (say <15%) as I would have loved discussing the free-with-Director8.5-and-jaw-dropping Havok physics engine (i.e. impact on performance, et al.) and specifics about 3d programs besides 3dsmax (Hard to blame him, though - 3dsMax exporter was the only one at the writing of the book)
I've been zooming through the book for a project in about one week and I've gotten through 22 of the 29 chapters (plus appendix - one on imaging Lingo - good for on-the-fly manipulation of 3d textures!!!).
I would hard-pressed to find a better book on Director 3d than this. (and, IMHO, not bad for Lingo coding style either)
It is a shame that Flash has stolen so much thunder from Director.
This book has won me over to the Director side.
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Henry V's stirring orations prior to the victorious battles of Harfleur("Once more unto the breach") and Agincourt("We few, we happy few, we band of brothers") astonish and inspire me every time I read them. Simply amazing. Having read Henry IV Parts I&II beforehand, I was surprised Shakespeare failed to live up to his word in the Epilogue of Part II in which he promised to "continue the story, with Sir John in it." The continuing follies of the conniving Bardolph, Nym, & Pistol and their ignominious thieving prove to be somewhat of a depricating underplot which nevertheless proves to act as a succinct metaphor for King Harry's "taking" of France.
Powerful and vibrant, the character of Henry V evokes passion and unadulterated admiration through his incredible valor & strength of conviction in a time of utter despondency. It is this conviction and passion which transcends time, and moreover, the very pages that Shakespeare's words are written upon. I find it impossible to overstate the absolute and impregnable puissance of Henry V, a play which I undoubtedly rate as the obligatory cream of the crop of Shakespeare's Histories. I recommend reading Henry IV I&II prior to Henry V as well as viewing Kenneth Branagh's masterpiece film subsequent to reading the equally moving work.
I will never buy Shakespeare from another publisher. While these books may be slightly more expensive than a "mass market" edition, I believe that if you are going to take the time to read and understand Shakespeare, it is well worth the extra dollar or two. The Introduction, the images, and plethora of footnotes are irreplaceable and nearly neccessary for a full understanding of the play (for those of us who are not scholars already). The photocopy of the original Quatro text in the appendix is also very interesting.
All in all, well worth it! I recommend that you buy ALL of Shakespeare's work from Arden's critical editions.
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This is a great Valentine's Day book because there is a lot of love in it!
This is a story that teaches that to receive love you have only to give it. A great book to share with young children.
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Fred Eilart is an unconventional sort of hero. This book has action, intrigue, politics, suspense, and all delivered without the ubiquitous four-letter expletives that make most modern fiction so objectionable. The author demonstrates a keen grasp for international and domestic politics, business and world travel. Several of the characters in this novel will be tantalizingly familiar to the reader.
If you are into moral relativism, situational ethics, and values-neutral non-judgementalism, then this book is not for you. But if you yearn for the days when character was still king and a person was judged, not by glib talk but by deeds, then this is definitely a book for you. I couldn't quite give it five stars only because I managed to guess a major plot development well in advance. Also, I thought it could use a tad more dialogue. That does not detract from the enjoyment of this book and it kept me turning pages from cover to cover. I was even tempted to peek at the ending (I didn't) because I couldn't stand the suspense. That is the mark of a fine author. I highly recommend this book.
I hope Mr. Bergstrom keeps writing, I would enjoy reading this quality of book in the future.