If you think books about entrepreneurship are mostly boring, self-evident dreck, this book is a welcome exception. Mr. Schaafsma offers an unusually frank, enlightened perspective on the role of patents, trademarks and copyrights (or 'IP') in the marketplace, providing humorous case studies, cogent analyses and practical strategies for maximizing the value of a business through cost-effective intellectual property management. The Entrepreneurs Guide explains why IP is important to businesses, what gives IP its sometimes irrational value, and what to expect when you start messing around with IP in a business. A 'must read' for any entrepreneur or entrepreneur wannabe, I give it to my entrepreneur clients so they can come up to speed on an important and somewhat esoteric area of business and law quickly. 'It's not quite as funny as Far Side cartoons, but it's OK even for guys with small attention spans' said one of my favorite (successful) clients. I consider that high praise.

Mr. Schaafsma provides an insightful, straight forward summary of the complex world of intellectual property in a comprehensive and easy-to-understand format. This book examines patents, trademarks and copyrights and provides useful, real-world guidance on the uses and benefits of intellectual property in today's challenging business climate.

This book is NOT a boring, laborious dissertation on the minute details of patent, trademark or copyright law. To the contrary, this book helps make sense of the often-intimidating world of intellectual property.

It's a valuable resource for any business manager, or entrepreneur interested in investing in, or optimizing the use of, his or her organization's intellectual property.

Pacific Asia has become a very important region for commerce since the easing of trade barriers and expansion of the global economy. The effects of globalization have had a tremendous impact on Pacific Asia, not only through the creation of big multinational corporations, but their effects on social values and nature of doing business resulting from this increased competition. In Entrepreneurship in Pacific Asia Past, Present and Future, Professor Leo Paul Dana gives an in-depth description of the entrepreneurial events that have been occurring in Cambodia, China, Indonesia, Japan, Korea, Laos, Malaysia, Philippines, Singapore, Taiwan, Thailand and Vietnam.

Professor Leo Paul Dana is the deputy director of the MBA International Business Program at the Nanyang Technological University in Singapore, as well as a Senior advisor for the World Association for Small & Medium Enterprises and the Associate Director of the ENDEC Entrepreneurship Development Center. Along with his expertise on entrepreneurship, Professor Dana has personally visited each location and therefore each chapter is written from his personal travels and experiences.

This book answers all your questions about how countries in Pacific Asia are dealing with the internationalization of entrepreneurship in the new global economy. This includes new and exciting incentives governments are providing to encourage entrepreneurs and create new opportunities for locals as well as the need for foreign experts to help train and work with local talent. The support programs that local governments are beginning to implement and the increasing amount of venture capital that is now more readily available for entrepreneurs, has made Pacific Asia a very attractive region for new business enterprises.

Each chapter begins with a countries historical overview that is essential in understanding the specific events that tailored and shaped the entrepreneurial activities and opportunities in each individual country. By acknowledging the past, we can better understand what strategies need to be implemented in order to support a strong entrepreneurial spirit in the future.

Professor Dana has shown how culture can greatly affect the business practices of a country. From the work-loving, motivated Buddhists in Thailand, to the multicultural, diverse and efficient Singaporeans, each country has its own cultural diversity that has shaped the economy and business community.

One of the main stresses of this book is on the role of the Chinese in entrepreneurship. The Chinese have deep entrepreneurial roots in each of the chapters described. For example, there are one million ethnic-Chinese in Vietnam. In Ho Chi Minh they compose 12% of the population yet control up to 50% of the local economy. Usually making up only a small percent of a country's total population, the Chinese have historically been very active and influential on their economies.

This book is perfect for both new business students who want to gain insight into the field of international business and entrepreneurship as well as more advanced students who can gain a more clear insight into the characteristics of Pacific Asian economies and business opportunities available in these 12 countries.

After reading this book, one will be able to see the limitations and advantages offered in each country and compare how these governments have attempted to expand there efforts into stimulating new business opportunities and remain competitive in the new global economy.

Did you know that marijuana is not only legal in Cambodia, but is often used as a flavoring in soups? Or that traditional Chinese law in the fifth century forbade merchants from wearing nice clothes in public? Did you know that in Japan, giving a potted plant to a sick patient is a bad omen, a sign that a malady may take root? Or that Laos produces some three hundred tons of opium annually? How about the fact that the Philippines is the word's third largest English-speaking country (in terms of population)?

In Leo Paul Dana's new book, Entrepreneurship in Pacific Asia: Past, Present & Future, the countries of the far east are presented with both the precision of a shrewd business man, and the sensitivity of one for whom this region of the world holds an obvious and ineluctable charm. Covering the ten countries that make up what is known as the "far east" - Indonesia, Japan, Korea, Laos, Malaysia, the Philippines, Singapore, Taiwan, Thailand and Vietnam - Leo Paul, in short erudite chapters, attempts to convey both the complexity and appeal of a region that harbors extremes of material wealth, divergences of spiritual practice and histories as rich in flavor as they are in turmoil.

The book is the first of its kind, pulling together a wealth of knowledge that will be required reading for anyone - student or professional - interested in getting to know either the culture or the business possibilities that abound in Pacific Asia. In Indonesia, for instance, a carefully constructed balance has been created between the country's massive reliance on agriculture, and the need to modernize and create more opportunities for entrepreneurship. Development programs have been set up to bridge the gap between traditional village life and the needs of a growing world economy. Considering the tensions in East Timor, it is important for entrepreneurs and western businessmen to be sensitive to climates that are undergoing such radical changes. And while it is perhaps impossible to retain the sort of agriculturally based economies that have led us to the present day, it is a worthy cause, as Leo Paul shows, to try and save those cultures within a broader context. Even in France, where the world economy is clipping along, there are fierce battles raging over how to manage GM foods and how the cultural inheritance for today's children will be defined. Leo Paul's book testifies to the presence of an Asian entrepreneurial spirit, and at the same time attempts to show the importance of paying attention to the cultural values that define that spirit. In Singapore, for example, "clan associations" were founded in an attempt to foster co-operation among people who spoke the same language. As Leo Paul says, "Mingling with other members helped individuals understand trends in product development as well as price fluctuations."

The complexity of entrepreneurship in Asia is astounding. The importance and preponderance of Chinese immigrants, for example, is a phenomenon which Canadians and Americans have witnessed on their own shores, but whose effect, perhaps, they have been ignorant of in other regions of the world. The Chinese brought both Mandarin Script and Chinese Medecine to Singapore; and in the Philippines, although they comprise only 2 percent of the population, they control more than half of the market capitalization in that country. Often, despite prejudice from local populations, as well as from colonial powers, the Chines have not only fostered, but helped expand an entrepreneurial spirit throughout Pacific Asia.

Filled with stunning photographs, taken by Leo Paul himself on his trips to the various regions detailed in the book, Entrepreneurship in Pacific Asia is a must read for the business minded of the next generation. That is, those who recognize that the world of business is no longer an isolated one, that to be successful you have to understand, or at least be interested in the whole world. An exciting time indeed to be an entrepreneur!

I have studied riding dressage whilst living in Europe and it all seemed so harsh. I ride reiners and have found that my joy in riding ANY horse is the journey. It's the experience of the exploration. Mr. Belasik does a brilliant job of offering a path of learning without absolutes of how one HAS to ride. Also he couples these lessons with stories of his own lessons (life and equine) that then weave a wonderful journey of passions with horses and learning. He shows that to do anything well one must seek out masters in many fields. Many times this proves that learning a martial art, zen, and equestrianship all apply to the process. I find this book a most enjoyable read! I would also like to thank Trafalgar Square for such a high quality book. The paper is wonderful and the text/font most readable.

Paul Belasik is a modern master and a rare horseman who can relate his vast wealth of knowledge to his students as flawlessly as he practices it with his own horses. In his first book of the trilogy, "Riding Toward the Light," Paul shares the story of his apprenticeship in riding, when he learned the trade that he now teaches and shares through writing. THrough his story, the rider learns the foundations of dressage but (more importantly) the way that a rider draws upon experience to build his technique and his philosophy. In the second book, Exploring Dressage Technique, Paul approaches practical training issues and applies theories of biomechanics, his own experience, and the wisdom of the masters to bring the rider an understanding of where problems arise and how to address them. In the final book of the trilogy, "The Songs of Horses," the author teaches by parable, telling seven marvelous stories of lessons learned from unique horsemen and women in various times and places across history. Together, the books express the thought process of a true equestrian artist, teaching a the reader/rider to view horsemanship as a dynamic process, a creative process, and a journey through the self. It's such a pleasurable read that one almost doesn't perceive the wealth of technical and historical information that it provides on every page. This is a must-have for any classical dressage rider's library.

This book was extremely helpful and well-written. Concepts are well explained and the book leaves you with no questions left to ask during lecture!

Great book and also "great" price

I would give this book to all my friends if I wasn't so poor. Maybe I'll sell my computer to do so...Really, though, McPartlan has done his homework and does a supurb job in presenting the Eucharistic theology of two respected theologians, one Roman Catholic (de Lubac), the other Eastern Orthodox (Zizioulas), showing how it is the Eucharist which is celebrated in communion with a bishop which constitutes the Church.

The book is divided into three parts. First, de Lubac is presented, covering a wide range of topics which include the nature of personhood, the neopatristic synthesis, nature and supernatural, St.Aquinas and space and time, Mysticism and Eucharist, the Chacedonian shift, universal concrete and corporate personality, the Eucharist makes the Church, the Church makes the Eucharist, bishop as High Priest, the universal and the particular Church, Jean Jaques von Allmen and Nicolas Afanassieff.

Part two concerns Zizioulas's works which cover most of the same themes found in part one, but from a slightly different angle. It also contains a helpful overview of Russian theologians such as Georges Florovsky, Vladimir Lossky, and Nicolas Afanassieff.

Part three puts de Lubac and Zizioulas in diologue. Topics include Beginning and End, Christ and the Spirit, History and Eschatolgy, The Beating Heart of the Church, Baptism Penance and the Eucharist, Blocks and Strings and Spiders Webs. People of God and Body of Christ.

The conclusion covers The Church and the World. Complementary Critique, and Catholicity.

For further reading there is an exhaustive bibliography for both theologians and a general one which is very, very helpful.

This book is so needed in this age of often misguided ecumenism which often neglects the meaning and role of the Eucharist as the Heart of the Church's life. Please look at Zizioulas' other books, especially "Being as Communion".

This book allows you to listen in on one of the most interesting conversations in contemporary theology. The work of Henri de Lubac and John Zizioulas are both attempts to refresh the theological visions of their respective Churches (Roman Catholic and Greek Orthodox) by going back to the patristic sources. McPartlan helps to point the way toward a non-scholastic approach to theology which is grounded the eucharistic liturgical life that is the Church in an effort to clarify what unites and divides these two ancients communions and to point the way to unity. An excellent work which includes valuable full bibiliographies of both authors.

I am sure that when Schmemann wrote this book he could not have anticipated how utterly beautiful it would be. Superlatives should always be used sparingly, but when it comes to this masterpiece, no superlatives are sufficient. What makes this work different from all of Schmemann's other works on the Eucharist is that it breathes love for God and for the summit of Christian worship, the Eucharist. Every line is filled with breathtaking insights and love for God. Schmemann cuts a whole through "Western" preoccupation with the moment of consecration, and restores a united vision of this central act which takes us to heaven to eat and drink with Christ in his Kingdom. This is probably the finest book I have ever read.

Fr. Schmemann has written what is simply the best book on the Eucharist I have ever read. Fr. Schmemann writes with clarity and insight about the Eucharist, not as an abstract phenomenon but from a first concern with liturgy as a whole, as the lived experience of the Church. Fr. Schmemann explicates how the Eucharist symbolizes, i.e. reveals, manifests, and communicates Christ and His Kingdom. Fr. Schmemann demonstrates that the real dynamism of the Eucharist and the Liturgy is the connecting of the sacrament with the Church, the world and the Kingdom. The Church, through the activity of the Holy Spirit in its Liturgy and life, brings the world into the Kingdom of God. In the Eucharist, all that is human can be transfigured by grace so that all of creation may be consummated in God. The strength of Fr. Schmemann's book is its clarity- clarity of style and more importantly his clarity of expression of his experience of God and God's Kingdom that is offered to us in the Eucharist. This book is alive.
As a side note, Fr. Schmemann's recently published Journals are written while he was writing this book. It is interesting to read of his struggles and insights as a companion to The Eucharist.

This is the second book that I throw my serious students after I make them read the Voyage. While the subject is serious, there is more than a hint of play throughout, and one can just imagine Darwin observing his own children for clues to discuss as each chapter unfolds. Although this book is of course not nearly as important as the Origin or even Descent, it is essentially part of the Long Argument, and is a great way of bringing behavioural topics to the fore in any discussion of evolution. A pity it is that many modern popularizers of "evolutionary psychology" seem to have missed parts of the form and substance that Darwin expresses here.

Ever since I received Paul EkmanÕs new edition of DarwinÕs classic work, the book has been my constant companion. I carry it with me from room to room, picking it up to read whenever I have a few minutes.

You can open to just about any page and discover yet another gem. Whether you find a bit to read by chance, or whether you like to be guided by the fascinating table of contents and index, or whether you prefer to begin at the beginning, Darwin is always interesting and accessible. In view of our troubled world, I find it helpful to remember that empathy is an essential part of human and animal nature. It seems the study of emotion must lead us toward a deeper understanding of these universal, powerful forces that energize and transform our lives.

ÒExpressionÓ is really an old friend. As a young dance therapist in the 1960s, I was impressed first by DarwinÕs ability to describe the dynamic process of expressive movement. Obviously it is the emotions that motivate and shape the way we move. I learned then that his observations were gathered over a period of 30 years. His subjects included not only all kinds of animals, but also human infants, children and adults from every walk of life and from many different cultures. He approached the study of emotional expression from the perspective of art, literature and inner experience, as well as from muscles and the nervous system. Although it was first published over 125 years ago (1872) DarwinÕs work continues to inspire and inform contemporary research in many fields.

The new edition is simply outstanding. Paul EkmanÕs editing is clearly a Òlabor of love,Ó and at the same time a thorough, original scholarly contribution. I particularly like the way he places DarwinÕs work in a cultural and social/political context. EkmanÕs commentary offers rich resources as he quietly updates, re-frames or differs, yet more than anything, confirms and extends DarwinÕs observations. It is as if Ekman and Darwin were engaged in a kind of dialogue, each learning from the other. Thereader is a privileged witness.

Joan Chodorow

This book, based on a series of talks given at the New York Library, biographers Robert Caro, David McCullough, Paul C. Nagel, Richard B. Sewall, Ronald Steel and Jean Strouse explain how and why they went about writing biographies in the way that they did.

Each biographer explains well how the life of the biographer becomes intertwined with that of the person they are researching. In each case, they stress that biography writing is both intense and time-consuming.

Lyndon B. Johnson biographer, Robert Caro, recommends Francis Parkman's "Montcalm and Wolfe" for two reasons. One, to show that the job of the historian is to try to write at the same level as the greatest novelists. Second, that the duty of the historian is to go to the locales of the events that will be described, and not to leave, no matter how long it takes...until the writer has done his or her best to understand the locales and their cultures and their people.

In the end, it means that the biographer must not only understand the person, but also needs to intimately know the area where the person grew up and lived.

This book gives its readers new insights into the lives of some of this nation's most prominent figures, through the eyes of six well-known biographers. In "The Unexpected Harry Truman," David McCullough shows the life of Truman through new eyes. McCullough stresses that a biographer must genuinely care about his [or her] subject because you are living with that person every single day. The process is like that of choosing a spouse or roommate, therefore, the subjects that he chooses must have a degree of animal, human vitality. In Truman, he said, as with Theodore Roosevelt, he found no shortage of vitality.

McCullough created a detailed chronology, almost a diary of what Truman was doing from year to year, even day to day if the events were important enough. He also used primary sources, such as personal diaries, letters and documents from the time period. Truman poured himself out on paper and provided a large, wonderfully written base of writing for McCullough to sort through and "find" the man.

McCullough says that the magic of writing comes from not knowing where you are headed, what you are going to wind up feeling and what you are going to decide.

Richard Sewell's "In Search of Emily Dickinson," research process took twenty years and he says, "In the beginning I didn't go searching for her, she went searching for me." The process took him two sabbaticals, years of correspondence and meetings with Mabel Loomis Todd's daughter Millicent Todd Bingham to uncover the whole truth.

Paul Nagel's "The Adams Women," gives readers a sense of how important the women in the Adam's family were. Nagel said that contemplating the development of ideology is good training for a biographer. After all, he said, the intellectual historian takes an idea and brings it to life. For Nagel, working with ideas establishes a bridge into the mind and life of the people who had the ideas he studies.

Nagel said that he likes and admires women and this is why, after writing about the Adams' men, he wrote about the Adams' women. Nagel also said that he has learned and taught his students that our grasp of history must always remain incomplete.

Ronald Steel said, that the hardest job a biographer has is not to judge his or her subject, however, most fail to keep their judgements out of the biography.

In Jean Strouse's, "The Real Reasons," she explains that the modern biography examines how character affects and is affected by social circumstance. Biography also tells the reader a great deal about history and gives them a wonderful story.

In writing about Alice James, Strouse found that there was not an interesting plot line to her life other than that her brothers were writers Henry and William James.

Strouse, when asked by another writer about the descendents of the three James' children, she said that William's great-grandson in Massachusetts, tired of being asked whether he was related to Henry or William, moved to Colorado where he was asked whether he was related to Jesse or Frank. Strouse reported that he stayed in Colorado.

Strouse realized that in order to tell the story of the James' family, she was going to have to use her own voice to give life to the family, especially Alice. This is not recommended for all biographies, but in a case such as hers, it needs that biographer's voice to connect all the information for the reader.

In Robert Caro's, "Lyndon Johnson and the Roots of Power," he talked to the people who knew Johnson to get a sense of the former President from Texas and what made him worthy of a new biography. He wrote the biography to illuminate readers to the time period and what shaped the time, especially politically.

This book will help writers understand the steps he or she will need to take to write a biography. It shows the difficult research processes and makes the reader want to either write a biography about an interesting person or never want to write again. Either way, this book provides new insights that one may have never thought about before. I recommend this book to both beginning and seasoned writers

I can't imagine the ineptitude of the reviewer from Kirkus Reviews, who so widely missed the mark on this book. This book is a novel made up of inter-connected short stories. The ultimate effect is very powerful and moving.

Please pay attention to the three regular readers who have taken the time to review a book several years old--if you listen to the three of us, you will have a terrific time with a fine, moving, and human story.

This has to be one of the best books I have ever read. The characters are people you really want to know. You want to know more about them. That is the only drawback, that i didn't get to know the characters more. I believe the characters were well defined for the book and well written. The words and idea's well conveyed and the ending makes you feel good about being yourself. This book teaches you that despite bad things going on, you are still a good person inside and that you deserve to be loved. I would recommend this to all people.

I'm a teacher and I find the Eyewitness books highly educational. I like the way the concepts are presented in a form without backgrounds. This gives clear facts to the reader without over taxing the attention span. The books are highly informative, presenting difficult concepts in comprehendable chunks that stimulate interest. I have almost the whole collection for my own children and they LOVE them!

As with the other "Eyewitness" books published by DK Publishing, this one is right on the mark for a beginner and seasoned fossil collector with pictures and descriptions that correllate very well with each other. Includes information of most all common fossils and a few of harder to find fossils. Not for researching significant hard-to-find or rare fossils. Worth the price and is also available in paperback binding.