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After the Turkish invasions, the Arabs were unorganized and didn't have a common goal or leader. Saladin unified them and was able to achieve a common goal, the Jihad, equivalent to a Christian Crusade. The goal was to gain control of Jerusalem. Jerusalem was important to them because it was their third holiest city, after Makkah and Medina. Saladin's leadership ability lies in the battlefield as in politics.
In order to restore order to the Muslims, Saladin had to be very persuasive. He used politics in order to swing people to his side and also to develop a stronger army. Saladin was able to conquer those that did not follow, a tactic that the Persian Empire also used.
One of the greatest features of this book was the various references to actual historical documents. One of my favorite ones was an excerpt from a letter that Saladin wrote to his father after witnessing his first battlefield, "This letter contains the first good news given to the master of the prey seized by his cub, who stood in his father's place and struck with his sword." (Page 250) This letter showed the significance of Saladin's first battle, he is coming to leadership. It is as if Saladin is now replacing his father, assuming a role of leadership.
It is inevitable that Saladin would be compared to Richard the Lionhearted of England, since he was Saladin's greatest opponent. Personally, I don't think that Saladin was as strong a ruler as Richard. Richard traveled to Jerusalem (maybe its only a rumor, but it is said that he only came within sight of the city); this is amazing because he was able to penetrate all of the defenses along the way. Saladin had a number of advantages: he had the element of surprise, he could ambush Saladin's troops as he wished among their journey; and Saladin was also fighting a home battle - he knew the land in which he was fighting and so he could take advantage of the locations for his troops to assemble (From reading about Saladin, had the situation been reversed with Richard defending against Saladin, I don't think that Saladin would be so successful). Saladin seemed to be more of a defender than an attacker.
One of the criticisms that I have of this book is reading. This book is more suitable for a senior in high school, rather than a freshman. I often found it very difficult to follow. The text seemed a little strange, there were many Arabic words and names and accent marks throughout almost every page of the book. This problem is very trivial when compared with the overall knowledge gained from reading in context. In summary, "Saladin: Politics of the Holy War" is a very tough read meant and for students who have enough time to read it in full context.
There wasn't enough politics of the Holy War, or Jihad. I don't think that the author spent time upon the wheeling and dealing that Saladin had to do in order to achieve unity in the Muslim army and assume a leadership position. Instead, there were too many details on every battle. Text could have been used explaining other points.
In conclusion, "Saladin: Politics of the Holy War" is a read only advised for skilled students who have the time as well as the determination to thoroughly read this book in context. Only at that point will he or she be able to fully understand the significance of Saladin's life as a military leader and politician.
I could detail its strengths and weaknesses but I believe the previous reader has provided a fairly thorough analysis. It is no easy read and is made, in my opinion, made tortuously difficult by two unnecessary things: (1) The publisher's stubborn insistence on not providing comprehensible maps that illustrate the campaigns being discussed throughout the book and (2) the disregard of the difficulty that Arab names pose for most Western readers.
I hope first that there will be future editions of this book for it is a very worthy effort and, I think, probably the final say on the topic for years to come. Secondly, I hope those editions will be more user-friendly -- including clear maps (showing rivers, marshes, mountain ranges, deserts, combatant positions, itineraries, etc., etc.) throughout the chapters, providing an Appendix detailing who the different players are, family trees for the major players and, perhaps, more sprinklings through the text as to who people are.
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Get "Vintage Knits" instead - it isn't as portable, but is much more accurate!
However, the book has many, many excellent points, which make it a worthwhile purchase, even if you've seen a few of the patterns before. First, Vintage Collection is designed very well, with all of VKs usual features and inspiring photographs. Patterns are grouped by type: women, men, kids, and scarves/shawls. Unlike VK's Vintage Knits On the Go, the Collection contains patterns that truly speak for their era and will lend a vintage touch to everyone's wardrobe.
The variety of designs is astounding, including a coat, an aran sweater, the gorgeous cashmere cabled sweater on the cover, sweet baby things, as well as a silk lined shawl... and many, many more.
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I have enjoyed myself tremendously, reading 'Armchair Tycoon' and 'Poolside Tycoon', by Malcolm Stacey. As a successful and active investor for over ten years, and had read many investment books before, I have finally found two books, which are confidence boosting, truthful, informative, easy and fun to read - ones that I could not put down.
They now sit on my desk as reference books. They would make perfect Christmas presents too, for people I care about, and would like them to invest wisely for a better future. All the tools one needs are in these books.
Now, may I thank you all, for letting me have my say!
Best regards, Readers and Amazon.com.
Jo.Bradley.
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I would like to know why mileage scales were omitted. Did the editor think people would use the maps for navigation and sue the publisher for any errors? If this omission was just an accidental oversight, then it should have been corrected before the book was published. Please explain.
But, that said, this is a beautiful and interesting book. Most of the maps are a full page, and each map is accompanied by a page summarizing the accomplishments of each journey and its importance. Also, many of the maps are accompanied by a contemporary drawing, painting, litho, etc. that illustrates the journey. Students of early North American explorations will enjoy this book. If the authors will revise it and add mileage scales to the maps, then I'll raise my rating to a 5.
In some cases, however, the colors are difficult to actually discern. There is so many route information, with so many colors that are similar, that it is difficult to distinguish one route from another.
Also, a stated map scale of both miles and kilometers for each map would be helpful.
Otherwise great! -- in my opinion.
Why is the atlas no longer in print, at least at present?
Are the authors planning a revised copy?
I'd like the authors to know about this, and receive a big pat on the back from this old history student and high school history teacher.
Les Falk, Kelowna, BC, Canada
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If you are reading this book, don't be worried for you are already in Elysium and you are already dead.
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The authors' McDonald and Keegan have written an extremely readable book outlining in detail a comprehensive, strategic approach and guide to market planning. In 236 pages including the index, the authors set forth for the reader how to prepare a marketing plan that will insure that unique value is created for the market and competitive advantage for the firm. I personally like the strategic approach that draws on the leading marketing and strategy thinkers including George Day and Michael Porter as well as the best work of the top consulting and strategic management firms like Boston Consulting Group and General Electric.
To put the book in a larger context, even though responsibilities and corporate environments have undergone radical changes with reengineering, TQM practices and cross-functional teams, to name a few of the most well-known and widespread influences, most organizations continue to overlook a critical component for success namely, comprehensive, strategic market planning and initiatives as an integral part of the overall corporate planning process. To understand and address this need, McDonald and Keegan offer insightful, pragmatic guidance on understanding marketing analysis tools and implementing and effectively structuring market strategies that strengthen a company's competitive position. This book provides a road-map and comprehensive plan to achieve marketing success grounded in firm analysis and assessment.
The authors' provide insightful analysis of well-known market planning, mapping and strategic assessment tools, supported by easily-understandable flow-charts, graphs and detailed bullets. Specific attention is paid to the strategic definition of product, the product life c! ycle, the diffusion of innovation and the concept of product portfolio both as it relates to market planning and to the corporate planning process. Highlighted is a discussion of the well-known Boston Consulting Group Matrix and the Directional Policy Matrix. The resulting competitive marketing strategies are differentiated and analyzed in an understandable and practical manner. An easily understood discussion of gap analysis leads logically to a discussion of new product development, market extension and diversification strategies. An insightful discussion of organizing the enterprise for effective market planning, corporate cultural issues and the implication of size, complexity and diversity of functional operations, addresses three of the more difficult contextual issues in the field of market planning.
All in all, a well-designed book, which one can read sequentially or focus solely on Chapter 12 which outlines a step-by-step marketing planning system-- a thorough and comprehensive approach that more corporate strategists and market planners should utilize for strategic and sustainable results.