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Here is a look at each of the twelve myths and a sound byte describing each:
1. It takes a great idea to start a company Few visionary companies started with a great idea. Many companies started without any specific ideas (HP and Sony) and others were outright failures (3M). In fact a great idea may lead to road of not being able to adapt.
2. Visionary companies require great and charismatic visionary leaders A charismatic leader in not required and, in fact, can be detrimental to a company's long-term prospects.
3. The most successful companies exist first and foremost to maximize profits Not true. Profit counts, but is usually not at the top of the list.
4. Visionary companies share a common subset of "correct" core values They all have core values, but each is unique to a company and it's culture.
5. The only constant is change The core values can and often do last more then 100 years.
6. Blue-chip companies play it safe They take significant bet the company risks.
7. Visionary companies are great places to work, for everyone These companies are only great places to work if you fit the vision and culture.
8. Highly successful companies make some of their best moves by brilliant and complex strategic planning. They actually try a bunch of stuff and keep what works.
9. Companies should hire outside CEOs to stimulate fundamental change Most have had their change agents come from within the system.
10. The most successful companies focus primarily on beating the competition. They focus on beating themselves.
11. You can't have your cake and eat it too. Decisions don't have to either or, but can be boths.
12. Companies become visionary primarily through "vision statements". Vision is not a statement it is the way you do business.
I would recommend this book to anyone engaged in developing and running a business at any level. If you want to design, build and run a lasting enterprise this book has some ideas and insights worth exploring.
What separates "Built to Last" is that each visionary company (3M, HP, Procter & Gamble, Wal-Mart...) is contrasted with a comparison company founded in the same time, in the same industry, with similar founding products and markets (Norton, TI, Colgate, Ames...). Perhaps what I found most intriguing were some of the twelve "shattered myths" they go on to counter throughout the book:
1. It takes a great idea to start a great company
2. Visionary companies require great and charismatic visionary leaders
3. Visionary companies share a common subset of "correct" core values
4. Highly successful companies make their best moves by brilliant and complex strategic planning
5. The most successful companies focus primarily on beating the competition
As a current business student with a summer internship in a "visionary company," I was amazed as their careful analysis rang true. This is one book I can highly recommend to any student, professional, or business educator looking for those not-so-subtle traits that characterize a truly visionary company.
Dr. Michael Beitler
Author of "Strategic Organizational Change"
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I'm sending my copy to a good friend of mine who has been in a relationship with a nice woman for 4 years. Many of the scenarios in this book have been played out in their relationship and I think it could be a valuable tool for them both.
Thanks for this one Mr. Barron.
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Like Balance Of Power, The Price Of Power is a political/military thriller that grabs your attention right from the start and never lets go. The action is electrifying, the characters are very well- developed and the dialogue is crisp and realistic. You could almost envision seeing and listening to Bill Clinton in some respects if you try real hard. While 501 pages in length, there isn't one page that you'll be sorry you read.
The Price Of Honor is a book you won't want to miss. But do yourself a favor and read Balance Of Power first. Enjoy them both!
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Particularly if you are living in Japan, and don't have full time to study, Heisig's system is frustrating. After Book One, (which at 1 hour a day takes about 1/2 year to get through) you know how to write "gall bladder" but can't read the sign in the local depaato that says "iriguchi". Also, many of the keywords are quite far from the kanji's true nuance (i.e., "nothingness" for "naku naru"). Contrary to Heisig's claim, the original keyword, (like the use of romanji), will forever color your understanding of correct Japanese. I.e., the criticism that kanji must be learned in context is to be taken seriously.
I do recommend buying Heisig's book because the imaginative memory system is brilliant and will inetivably aid your kanji study.
However, most important:
I don't recommend using any single author's system for learning the kanji, no matter how brilliant, fast, or self-contained it may seem. Instead, develop your own system based on your own personal learning style. As for me, that's a flash card system based on imaginative memory, pictographics, historical derevation (via. Henshall), sound associations and an ordering system based on the not-yet mentioned book by Habein & Mathias (The Complete Guide to Everyday Kanji - EXCELLENT), and my daily encounters with the kanji. However, for you, I hope, the system will be different and your very own.
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With that said, this is a better Study Bible for an advanced student than for a beginer. It's conservative in terms of footnoting. Many pages have no footnotes. However, each note provided contains a serious theological meat. Pure meat no filler. The cross-reference system is also the best and most advanced I've ever seen (I like it better than Thompson's).
I don't agree completely with the classic dispensational theology, and I don't agree completely with the NIV translators, but with that said, this is probably the best overall study system on the market.