Mr. Davis thoroughly outlines the key roles that all sales professionals should play daily. This book captures the very basic principles of buyer behavior at all stages of the buying process. Through "real life" examples in a variety of industries, Getting Into Your Customer's Head pinpoints the contemporary way to sell and to keep the customer.

I've read a few hundred sales books since 1960 and most are the same book with a different approach.

This book is one of the few original ones. I had the opportunity to question the author for about an hour at a book signing in Martinez in which only a few people came for the presentation.

Mr. Davis has been a star salesperson and he knows what he is talking about. Getting into your Customer's Head is excellent.

I am mostly into marketing as I think it is more important to remove the need to have to sell in the first place -- by attracting people who want what you have -- rather than try to sell people who are not the best prospects for your product. However, when you have to sell, this book will help you develop your skills. I think it is the one sales book that marketing people should read this year

After 20 years leading sales organizations, both large and small, I thought there was very little new that I could learn about selling. And I was right! What I had been missing until I came across "Getting Into Your Customer's Head" was understanding how customers buy. "Getting Into Your Customer's Head" provides sales representatives with the ability to act like a consultant who is working in the best interest of his/her customers. A tremendous book which can help the entry level sales rep all the way up to the President of the company.

A wonderful and healing book in itself, Nance Guilmartin's Healing Conversations gently guides the reader to the appropriate and caring thing to say when you don't know what to say. One of the most important things that it teaches is knowing when to keep your mouth shut and just listen. Sometimes just listening is the most critical part of a healing conversation. Sometimes we struggle so hard to find the right thing to say that we don't listen to what they are saying. Often if we had just listened to what they were saying we would have known the appropriate thing to say.

Excellent advice that anyone can use, it is divided into sections entitled "When you need a friend", "Health matters", "Healing conversations at work", "Transitions" and "Lost loves". While these are fairly broad categories, they are subdivided into detailed sections that cover just about every situation you might come across. From putting a pet to sleep to helping children understand illness to being fired or retiring the book is complete and reveals a dept of understanding and empathy not easily found in such books. A highly recommended read.

What a wonderful book! Nance Guilmartin's Healing Conversations gives us the opportunity to find the appropriate and caring thing to say, when we are at a loss for words. It also teaches us that listening is the most important thing in a healing conversation. We humans often work so hard to find the right thing to say while someone is telling their story that if we had simply listened, the message we could have delivered to them, might have been very apparent. I have personally had people risk sharing their stories with me when I was sick with cancer. I knew what I wanted to hear and when I did not want to hear anything at all. Just a listening ear and an open heart. Ms. Guilmartin' book is perceptive in its wisdom and reminds us that we are part of a large family called humankind. Her words teach us to be both human and kind. I plan to buy it for all of my doctors and nurses. I keep it on my nightstand - there are times when I may not need to have a healing conversation with someone other than myself - I find solace and comfort in her words.

A wonderful book.
Written in an easy, anecdotal fashion, it provides warmth and insight to a wide variety of situations for which a reader might wish to comfort or be comforted. This is a must-read book for anyone wishing to find or be a true friend.

John

This book is a blast! It is up to date, filled with sports facts
while making you laugh a lot. I'd recommend it to anyone for laughs or for pure sports enjoyment!

This book had me chuckling from the first page. Ms. Burns knows her sports fans. The "uniform" ratings for each sport had me wondering why no one had ever pointed out before how sexy the uniforms in some sports are (baseball, football) and how some sports could stand improvement (basketball).
The book also helped me to understand the fascination of a true sports fan and gave me enough insider's information that I could probably hold my own in a conversation with true sports fans.
Thanks, Ms. Burns, for helping me see what the big deal is and for making me laugh.

I just finished reading "How to Become an Athletic Supporter", and loved it! This book is actually a informative, and well written, handbook to provide the basics (and lots of interesting details) of all of the major sports a wife is likely to encounter!

It covers each sport, and keeps your interest with it's pithy commentary (primarily aimed at the man of the house).

Overall, both I and my husband recommend this book. I just enjoyed reading it, and my husband actually learned a few things from it!

This book was wonderful. I recommend this book for singles as well as married couples. I also suggest that men and women read this book. I learned a lot about the order of marriage through the Word that Bishop Long focused on in this book. I enjoyed the fact that Bishop Long's book was totally scripture-based. It's not too late for anyone to start their marriage or relationship on the right foot.

Any body thats single needs to read this book.It shows you what real womanhood and manhood looks like.And how the lords wants to clean you before you get marry.Bishop Long is a awesome man of god and i really respect him.Believe it or not he keeps it real, "you know what i mean".Nothing about him is waterdown.

This book is great. It has helped my relationship and I have my fiancee reading it. I have recommended to many of my friends. I am ordering right now for them. It tells men and women to step to the forefront and be what we are called to be men and women of Christ. It makes the person reading feel as though Bishop Eddie Long is talking directly to them. It is a Book for the Ages. Those getting married, I recommend and for the SINGLE person please read.

The Delta Guide really "cuts to the chase" when it comes to uncovering the new features offered by Windows Server 2003. The book is accurate, easy to understand, and concise. If you're already a pro on Windows 2000, this book can really help you get up to speed on Windows Server 2003. If you're even thinking about deploying Microsoft's new server OS, you should add this book to your library.

This book gives you all the goodies about Windows Server 2003, perfect view of what this new version has within, plus a lot more! This book was simple to read and understand, finished it in one weekend, and most of all, it's a great reference unlike some 2,000 Page Bibles...

This is a very clear and concise book. If your familiar with Windows 2000 and only want to review the changes in the OS than this is the way to go. I have read a couple of books on Windows Server 2003 and they were more of a review of Windows 2000. If your interested in upgrading your MCSA or MCSE certification to Windows Server 2003 certification, then this book is a must read.

I found Don Yorty's first novel very compelling--his use of the Spanish language throughout the book was especially interesting. I started reading it on the plane from New York City and finished it by candlelight after I got home--perhaps it was the thunderstorm which caused the power outage--I prefer to think it was the electrifying images in this book!

I have just finished reading Yorty's first novel for the third time. I can't stop comparing him to my other favorite novelists: Conroy, Kingsolver, Uris and Steinbeck. He paints beautiful images with poetic prose that transport me to locations I've never been. Don Yorty's new book is on my list of the 10 best I've read in the last decade (and I read a lot!) I anxiously await his next novel. Buy this book!

What Night Forgets By Don Yorty Herodias

American writer-artist-poet, world traveler, and Manhattan community activist Don Yorty's first novel, the politically explosive, erotically charged What Night Forgets (Herodias)-set in Mexico against a compelling backdrop of international governmental intrigue, zanily complicated exotic travelers, stunning regional flamboyance, and apocalyptic redemption-is a literary masterpiece. There's a picture-postcard perfection that lies on the surface which he peels away to reveal what simmering violence lurks beneath to erupt into sudden, stark chaos; and then the luminous possibility of renewal. Imagine Night of the Iguana mated with Under the Volcano, and a brief side-trip to "Bring me the Head of Alfredo Garcia" country. Lavishly descriptive, Yorty gives us the unseen hand of the CIA wreaking its global destabilization; shimmering with lust, madness, bad politics, destructive marriages, an ambiance of dreamily realized eros, the timeless wonder of grasshoppers with lime, and the sheer redemption of harvesting alfalfa with a machete.

-Maralyn Lois Polak

This is by far the best book that i have read in a long time. It contains all the aspects of the life of a teenager. It is about a Junior/Senior named Jonah and its about how he goes about his everyday life and how different people influence him. He makes a lot of new friends like Posie and Sophie, and many others. The author uses great imagry to describe the characters and it almost feels like u know them personally. After i had read the first book of this trillogy i imidiately ordered the next to see what was going to happen to Jonah. I HIGHLY RECOMMEND THIS BOOK TO ANYONE WHO IS BETWEEN THE AGES OF 14 AND 17.

I didn't like Thorne's attitude toward sex and girls (he made relationships seem like nothing - a great big soap opera or a game of some sort that he would "win" when the girl agreed to sleep with him) and wondered if he'd get Jonah to change the way he looked at girls. I was worried that book would turn into nothing more than a meaningless string of conquests that left hearts squashed in the dust. But this didn't happen. Instead of copycatting Thorne, I liked how Jonah's views stood in stark contrast to his friend Thorne's. I didn't dislike Thorne quite so much when he and Jonah found a way to continue their friendship. Exposing Thorne's nonchalant girl-hopping and then following it up with Thorne's secret (wouldn't you like to know? Read the book!) and then some of Thorne's feelings (which you'd never guess about) made the story deeper and more real. I think I have it figured out who Northgirl999 is... I wonder if I'm right? I'm worried about Jonah doing the same thing to Posie as his buddy Thorne did. Not that I don't like Sophie, but considering Jonah's fury at how Thorne treated Posie, you'd think he'd be more careful of what he's doing... Also, what is up with Posie? She jumps from guy to guy as easily and quickly as some of the guys in the story, only she has never been portrayed as a cheater. What is she really feeling? Does she really love Jonah, or if another guy came along and got Jonah into trouble with her, would she latch on to the new guy? Hhhhmmmmm...

This book is a great book about a teenager dealing with normal teen problems. He goes through a lot of stuff in this book and one of them is that he has to repeat 11th grade. He also just wakes up from a BIG accident that almost killed him. He also gets the girl,(if u read the first book)and Sophie finally calls him. How is he going to juggle them? This is extreme pressure on him, dealing with other teen things. He also does a lot of daydreaming and fantasizing. It is a great book and i suggest all teens to read this book.

I never thought I would love a book about paratroopers. I never thought a book about paratroopers could be so evocative and romantic--I knew it might be funny. This book just sucked me right in, I couldn't bear to finish it. It offers a reader like me (female) a rare opportunity to feel what it feels like to be a lost young man (you think this happens all the time in books, but it doesn't). The characters are vivid, the settings brilliant (a passage about jumping while high on mescaline no more so than one about sitting on a barstool watching Saturday night take place) and the whole thing is suffused with the mystery and hopefulness that make life so hard to get on the right side of when you're twenty--no matter what sex you are.

Wow! I just started to read this book and am very impressed! Mr. Correa's book is a tremendous accomplishment. In reading it I feel like I am right there with his narrator, experiencing all the ups and downs, good times and bad, all the sights and smells. There are some excellent reviews mentioned on the cover of this book, some of them comparing Mr. Correa very favorably to other authors. I would certainly not question these but, to me, this book reminds me completely of Steinbeck's Grapes of Wrath. While the subject matter, writing style, etc., are not exactly the same, in reading Grapes of Wrath I felt like I was right there experiencing all the joys and sorrows of the Okies fleeing the dustbowl. In reading I Don't Know But I've Been Told I feel like I am right there with the young paratroopers, trying to live their life while succeeding as soldiers and also coming to grips with becoming adults and finding their place in the world.
I highly recommend this book to anyone who is interested in finding what it is like to be a young soldier in a peacetime army, a young man growing up while trying to find out just who and what he is, a Steinbeck fan, or who just wants to read a really excellently written book by a new author. You won't be disappointed!

Utterly real. One of the best books ever written about the US Army; Put in on the shelf alongide Jones' FROM HERE TO ETERNITY and Crumley's ONE TO CALL CADENCE.

I DON'T KNOW BUT I'VE BEEN TOLD is a dead-on accurate picture of the Army in the bad old days of the late 70's/early 80's. Correa captures the personalities and places, and he has a great gift for language -- the dialogue is perfect.

The plot is basically a series of peacetime war stories -- a Scout platoon from the 82nd Airobrne at Fort Bragg deploys to Panama for Jungle School. The nameless narrator recounts the events years later, looking back on the various ways he has messed up his life. The whole thing is as authentic as having the goofy "pirate ship" Jungle Expert patch sewn on the right pocket of an OD-green permanent press fatigue shirt.

You have to hate how the publisher handled the book. The copy editing was obviously doen by someone with no military background (you get 1/73 and 173 Airborne in the same paragraph), and while the blurbs on the back-cover may be from heavy-hitters in the literary field, the book would have done much better if they could have gotten Nelson DeMille, Dave Hackworth, or someone like that to have given it a prod.

Don Bowers wrote it with so much heart, it's amazing! If you love sleddogs, Alaska and the Iditarod - it's a must to read it (especially if you want to run the Iditarod once)! Even if English isn't your mother tongue - you will love it! I laughed but also cried while reading the book. It really touched me very much! Don Bowers was killed by an air-crash in summer 2000 and even if I haven't known him personally - my eyes went wet when I heard about it! I wish I could have meet him once...... (sorry, about my bad english, but even with this english it is easy to read his book)!

As a fellow US Air Force Academy Grad, I was thrilled by Don Bowers' adventure! Spending years as an Iditarod pilot, Don finally decides to run the race. He shows the true human effort behind running the race, not as a champion, but as a man willing to give his all to prove his determination and the love for his dogs. Unfortunately, Don Bowers died this year doing one of the things he truly loved: flying airplanes. This book is a tribute to the man and the sport that took over his soul. I highly recommend this book for anyone who loves mushing or for anybody with an adventurous heart. It's a true uplift from the everyday drag of modern life. It will yield to the wanderlust of even the most rigid of people. It shows that some people out there still pursue their dreams, no matter how crazy they may seem. Farewell, Don Bowers! May your book be a tribute to you and the sport that you loved!

Subtitled, "An Iditarod Rookie Musher's Alaska Pilgrimage to
Nome", the author, Don Bowers, shares his 1994 and 1995
experience in running a team of sled dogs on the 1,100-mile run from
Anchorage to Nome in the race that has been sometimes called the
"Last Great Race on Earth." He was 48 years old, a bachelor,
with no previous experience in dog mushing. However, he was a pilot
who lived Alaska and had worked as a volunteer in previous races. He
knew many people who had run the race before him and they all
encouraged him to do it.

Every March, since 1967, between 50 and 80
dog sled teams set out on the trail, which can take up to three weeks
to complete. Most are not competing for the front-runner prize.
Merely finishing the race is a personal goal for many. The trek is
difficult, requiring stamina, endurance and the ability to make quick
decisions in constantly changing conditions.

The temperature can
vary from 40 degrees above to 65 degrees below zero and there are
storms and flooding, drifting snow and heavy winds. In some places
the trail plunges down 200 feet or more, twisting between trees and at
the edges of steep drops. At other places, there are long empty
stretches over slick icy rivers. The sled often spills, the dogs get
tangled and sometimes they find themselves miles and miles off the
regular trail.

Mostly, they prefer to travel at night when the
weather is cooler and the dogs are more comfortable. The musher wears
a single beam headlight if the night is dark. Other times the moon
and stars reflect off the snow. And, on rare occasions there is a
spectacular display of flashes and colors in the northern sky.

The
mushers stop at about 20 checkpoints over the course of their
travels. These are mandatory rest stops which often are no more than a
tent or a cabin with a place to put a sleeping bag. A few of the
checkpoints are towns with a place to purchase a meal. Mostly though,
the musher must rely on the 50 or more large bags of supplies weighing
2000 pounds or more which he or she personally packed and had shipped
to these checkpoints. This includes huge amounts of food for the 16
hungry dogs who must be tended to and rested at each of these
stops.

The Iditarod Trail was actually used as a mail route during
the boom time of Alaska's gold rush. And the dog teams of that day
did not have the advantages of modern technology. There were no
helicopters charting their progress. Or airplanes to fly their food
to various checkpoints. There was little if any shelter. And the
conditions for the dogs were certainly not humane.

I can't help
thinking of Jack London's "The Call of the Wild" and
"White Fang" which depicted the life of a sled dog at the
turn of the century. In those days dogs were whipped, beaten with
clubs, and often starved as the food they were given had to be hunted
for as the mushers went along the trail. They lived and died in their
harnesses and it was a constant fight for survival.

Modern dogs are
never beaten. The dogs are trained to respond to simple verbal
commands and whips are never used. They are well fed and rested and
checked by a vet at every checkpoint. If they are injured they are
flown by helicopter to a place they can be cared for. A musher might
start out with 16 dogs, but is allowed to finish with as little as 7
if necessary.

I enjoyed the book tremendously, even though Don
Bowers is no Jack London. This is his first book and he is not a
professional writer. He's good at descriptions of trail conditions
and details of the race. He's also good at discussing his own
personal challenges. I really did empathize with him when a virus
killed some of his dog pups. And I held my breath during his most
scary outdoor challengers. I also have a lot of admiration for his
adaptability and sheer determination to finish, no matter what.

By
the end of the book I had really accepted his style of writing, which
is probably like his personality, which tends to be introspective. And
sometimes I felt he went on a little too long about some detail. I
must say also that I yearned for deeper characterization of the people
around him. There was a woman named Lisa and a man named Andy who
were also "back-of-the-packers". They met at checkpoints
and helped each other during the long trail. I wanted to know more
about them and wish he would have included a few personal details and
a little characterization.

I did get to know his dogs though. Each
one was a distinct and interesting personality. I'll never forget
"Socks" one of the leaders, who was able to sense the trail
without any markers. Or the time the team refused to move because the
females were in heat. His love for his dogs really came through.

I
thank Mr. Bowers for writing the book and definitely recommend it. It
took me to Alaska, put me right on the sled and made me feel I was
part of it all. Quite a departure for a woman who lives in New York
City. It was a great read and I loved being part of the adventure.

This book is a quick and easy read suitable for individuals or groups. For the "puzzle of life" the book provides, in outline form, key factors to build success and a belief system to allow one to enjoy the ride. I recommend it highly and recently purchased copies for my entire organization.

Rush, rush, rush. Push, push, push. Gotta achieve. Gotta make it! Life is complicated, but that's the fun. Go go go!

So is this what achievement is all about? Not really, say these authors. There's a system for success, and it's simple. In fact, simplicity in life is part of the magic. But it all starts inside. As the book explains, "what's in the well comes up in the bucket."

This is an interesting book because it's written by three authors-three people who have "been there, done that, and taught others." But the book is written in the singular. The authors realized that their ideas were bouncing all over the place, so they engaged a writer to "harmonize them into one voice." Clever idea, but a little unnerving at times, knowing that there are three people behind the message.

Readers will begin the journey through this book by Defining Success. Chapter 2 talks about Creating Desired Results, with the obligatory four-quadrant model. The dimensions of this one are Failure and Success, Frustration and Fulfillment. The Impact of Thoughts, Words, and Actions is explored in the third chapter. Values are addressed in a chapter entitled "Reflecting on Your Belief System" before an advisory chapter on getting clutter out of your life. The balance of the book focuses on creating an environment for success. It's a "typical" self-help book, but well put together.

Extra features include the inspirational quotes you might expect, sprinkled through the pages. A 19-question assessment at the back of the book serves as a summary, but could also be taken before reading the book as a sort of benchmark. The Points to Ponder at the end of each chapter add value to this book, moving the reader from absorption of good advice to a pensive and self-reflection mode to stimulate progress.

The Contented Achiever is an excellent book that helps us on our journey as to whether we are living the life we truly want! In the back of the book, there is a Self Assessment entitled "Are You a Contented Achiever?" My score told me that this book would absolutely be read next!

The lessons learned about being centered and living in the "now" have greatly impacted my life. The chapter on "Clutter" has created even more satisfaction and peace in my daily life. I ask myself the following question: Are there things that tie me to my past that prevent me from enjoying the present? Try it, you'll experience a wonderful sense of letting go and enjoying life more!