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The part I found most interesting was the chapter on quarterbacks and the conventional NFL QB rating system and why it is flawed. From there the authors go into a lengthy process of building a better rating system, which more accurately reflects who the most efficient passers in the NFL are.
You would think being written by a bunch of statisticians, this book would be dull, but it is far from it! It is lively and humorous throughout, and is very easy to read. Also, most of the heavy statistics are relegated to notes, so if you are not interested in that sort of thing you can skip it easily.
All told this is an outstanding book to read if you are interested in learning the "Nitty-gritty" behind football statistics.
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A spiral binding would make the book easier to use in the galley.
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His specialty is getting up-close and personal with the greats and near-greats of the sport (e.g., Larry Mahan, Donnie Gay, Jim Shoulders, Leo Camarillo), following them around, traveling with them from rodeo to rodeo, sitting up with them in motel rooms late at night, listening to their stories, and capturing their personalities in the way they talk, tell jokes, even sing songs.
St. John gives plenty of attention to the events themselves and the action in the arena, including the work of the rodeo clowns, but there's a great deal more about what goes on behind the scenes. He even devotes a chapter to rodeo stock. If you're interested in the excitement of rodeoing and the lives and personal histories of the men and women who "go on down the road," this book is a great read. Find a copy, if you can, and hang onto it.