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The book was well received at the time. Here are some samples:
"A timely and valuable document" - Sir Bernard Lovell, Nature; "For the space buff, it is all here" -Science 83; "Those who exult in man's destiny in space, or delight in solving engineering problems, will find that Oberg's book provides ample fodder" -Kirkus Reviews; "A carefully reasoned, hardheaded look" - American Library Association BOOKLIST; "Well-presented arguments, supported by excellent research" -Astronomy; "A detailed and scientifically accurate scenario..., exciting and easy to read." - NASA's "Explorer's Guide to the Universe". "Oberg expounds this thesis with infectuous enthisiasm for the general reader." - ASTRONOMY AND ASTRONAUTICS. Featured on James A. Michener's "Space" TV mini-series, April 18, 1985, in the joint CBS & Library of Congress "Read More About It" spot, narrated by Michener at the end of the program; one of three books recommended.
The sections describing how busy the crew will be on the long voyage from Earth to Mars was particularly intriguing, since everyone always assumes they will be bored. And the discussions of options using the small moons of Mars, Deimos and Phobos, are also highly original.
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The authors come up with an alternative to the Markowitz approach for portfolio selection based on something they call a simugram, which looks to be computer intensive.
Much of the book is spent on fundamental analysis, and indeed the authors do not seem favorably disposed to technical analysis. They dump on Black-Scholes and blame its use for the collapse of LTCM and Enron.
Some finance professionals will find much of this book annoying, since it attacks many standard concepts, such as the Efficient Market Hypothesis. And it seems to attack some of the basic tools in the finance tool kit, such as "risk neutral" evaluation.
One of the troubling things I found is that though the authors attack the canon of modern finance, they have only limited alternatives to recommend. They seem to recommend either doing deep fundamental analysis, using their complex simugram portfolio analysis, or putting one's money into an index fund. Most of us don't have the time to do the first or the software to do the second. To do the third really gives up on mathematical finance.
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The book is a classic, and was well received by reviewers at the time[...].
In later years other writers went beyond the book in technical details, but never in its breadth of creative vision. And it still has some really cute fictional vignettes of future terraforming activities to head each chapter.
A worthy addition to a space enthusiast's library.
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Highly recommended!!
Sincerely, Kim Oglethorpe (linguistic pathologist extraordinaire)