"..a good introductory text for a company that was new to the field, at the same time it provides a clear understanding of the multitude of interconnected issues involved."" -In Business March/April 1998
"Ottman knows her stuff, and you'd do well to heed her wisdom if you plan to pursue a green-marketing strategy. Lots of good advice and perspective, backed with real-life stories from the trenches." -Joel Makower Editor, Green Business Letter
"...an illuminating book, full of ideas, lessons and case studies." -Warmer Bulletin UK May 1998
"I am certain that I will be able to utilize this book, with its practical examples, as a guide for providing information to our customers on the environmental quality of our products." -Thomas J. Dagon Director, Health, Safety, and Environmental Affairs Worldwise Business Units Eastman Kodak Group
"Green Marketing provides an enlightening look at the importance of the environmental perceptions to marketplace consumers.... A key insight, substantiated by HP's experience, is that investing in the environment pays solid dividends in improved customer loyality." -Doug Johnson General Manager Hewlett-Packard Laserjet Supplies
"The last 10 years have produced an explosion of opinions and theories on environmental marketing..... But those-in-the-know know that Ottman's Green Marketing" is the authorative text on the subject.... It's required reading for anyone involved in marketing any product or service." -Sol Salinas Director of Strategic Planning EPA ENERGY STAR Buildings Program
List price: $39.95 (that's 30% off!)
drawings and info packed into one book than I've ever seen.
If you've ever wanted a book that covers every fighter, this
is it.
Along the way to her marriage and Rosemeade Castle to meet both her betrothed and her father, many perils including trying to escape the marriage occur. After meeting a mysterious and handsome Norman stranger she saves from certain death, she finally arrives at Rosemeade. She becomes involved in a love triangle with her father's stepson Simon Giffard and the Norman Robert de Arne. Also, much intrigue, secrets and murder abound in Alyce's new home. She must eventually make a choice between the two men, but her choice is not easily or obviously made.
This book was a wonderful surprise and I'm glad that I ordered and subsequently read it. It made me laugh unexpectantly and really care about the characters. The lead female character is a genuine heroine who will take you on a wild and unpredictable medieval journey.
1. the refrain "Pocket, pocket, what's in my pocket?
2. "Something that's [adjective]."
3. [noun]
Students of English as a second language can easily follow this.
This book had amazing quotes and references that will surely help you in acheiving that "A" you are looking for.
It sure did help me.
Sadly, there's a minor but signifiant error on page 126, the article on that page was cut out half and wasn't finished. There's also some errors on the airlines section, which some photos and the caption are not correct. Despite of those mistakes, it was not reduce the value of this book.
I also have the successor of this book (ISBN 0760311250), but it was quite dissapointing. I hope that the next edition will reverted into this format again.