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for thousands of years: that all suffering, illness and maliase, whether corporate or individual, is a result of a loss of spirit or soul which them manifest in the body (corpus) or the collective (corporation). In order to regain wholeness and heal the spirit must be reclaimed. For over 15 years, I have seen the profound impact shamanic work has had on individuals but have not been sufficiently brave enough to introduce these concepts and techniques into the corporate environment. Richard Whitely, and his character Jason Hand, have the courage, precise timing and storytelling ability to make the introduction fascinating, realistic, entertaining and powerful.
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But to end this, I tell you: Wendy and Richard teach us in every book , and they tell about life.
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I am being slightly flippant, but I am trying to make a serious point. Bootstrapping always is and always was the problem for all inventors trying to license their technology. You need some capital before you can protect your ideas sufficiently well that you can make money from the licenses to it. Patent protection is enormously expensive for the individual.
If you start out as in inventor, you almost by definition start with no capital. If you start with capital, chances are you are only a part time inventor. So, who is the book pitched at and does it tell the reader how to solve the bootstrapping problem?
If the book has the answer to this one question, then I'd say it is a good buy. If not, then it won't help. I won't know the answer until I see a copy.
But, if he can make a fortune, why can't I?
Okay, I'm not gonna tell you what my ideas are, but I will say I also used Michael levine's Guerila PR: Wired. Why am I telling you this?
Simple! I lost a bet with my ex-wife. I thought about getting my lawyer's advice, but he had to "suddenly leave town."
Anyway, I think Levy has some good ideas, so I really suggest using it. You might want an apartment near the u.S. Patent Office, though. And near your banker.
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I suggest this book to anyone who plays Werewolf but is getting tired of strictly garou and wants to add some color to the game.
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Cultivating Communities of Practice is and excellent handbook for anyone involved in the setup, participation or stewardship of "communities of practice" within a corporation. I would though suggest that the emphasis is on "corporation", which in some cases implies individuals having some predetermined alignment (presumably with the interests of the corporation). There is some very good discussion at the end of the book covering communities of practice outside of the corporation with and some review of supply chains and 3rd sector examples, although very limited coverage. It was noted that the focus has been on corporations as this is where there are solid examples of these practices. Hopefully a future book will address this area in more depth.
This book is identified as "A Guide to Managing Knowledge", and it does fit this description well. If you still believe that technology can be the primary component of a knowledge management strategy, then you need this book to better understand the nature of knowledge management in terms of communities of practice.
A community of practice (CoP) is a group of people who share a concern, a set of problems, or a passion about a topic, and who deepen their knowledge and expertise in this area by interacting on an ongoing basis. This book explains the potential value of CoPs, their structural elements, principles for crafting CoPs, analyzes their stages of growth, explores their downsides, investigates how to measure the value they create, and what role they play in community-based knowledge initiatives. It seems unfair to criticize this book, but more detail on how to implement CoPs would have been welcome. The authors have developed a helpful framework for understanding CoPs, illustrated by examples, but the reader will still need to think hard to implement them in a new setting.
The approach to "cultivating" and nurturing communities, as opposed to "managing" them, is also explained so that managers will hopefully resist the urge to try and control them using mechanistic mental models. At last, the question of measuring value creation for organizations is addressed in convincing and, again, practical ways.
There is also some wisdom in this book. The "dark side" of communities of practice is also addressed. If unproperly managed, communities of practice can indeed create isolation, collusion, or tensions, which can be quite destructive for community members and sponsoring organizations.
This book is an essential reading for any leader in today's knowledge economy. It will undoubtedly remain as a reference for all of us practitioners who want to develop communities of practice for the benefit and long-term success of organizations and their employees.
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Unlike right-wing polemicists, who lose no opportunity to show their disgust of ideas such as black liberations, women's rights, or seperation of church and state, Ellis supports these ideas. His point is not that the IDEAS are "bad"--but that "the road to hell is paved with good intentions". Ellis argues that it is precisely BECAUSE the nominal goal of many leftist movements is so appealing that such organizations, in practive, become, first, beurocratic and inefficient, and finally tyrannical and cultic. Utopianism leads to extremism: if your goal is "make money", it's unlikely that you will kill millions to achieve it--it's not worth the trouble. But if your goal is "world peace forever", you just might: after all, what are the lives of a few people compared to this magnificent goal?
An excellent example, given by Ellis, is Bellamy's "Looking Backwards"--a look back, from the year 2000, which lives in utopian socialism, at all the capitalistic injustices of 1900. The "tiny" problem is that, in order to achieve this utopia, most of Bellamy's adherents were quite willing to commit murder and arson in order to get rid of the "evil capitalists". The DID succeed in doing that in Russia--but, of course, Bellamy's utopia never materialized.
This book is important because of the asymmetry between right and left extremism. The difference is not that the left extremists are essentially worse than the right extremists (Ellis notes, rightly, that it is Utopianism that is the problem--whether a "left-wing" or "right-wing utopia doesn't matter); it is that people are already aware that nazism and fascism weren't such hot ideas, and not too many are aware that the soft-spoken "liberal" professor in your local college town is working along the same lines....
The one problem with this book is that it takes the left too seriously. Unlike Russia before the revolution, the left in the US is, essentially, confined to college campuses and a few "enclaves" such as Greenwich Village and Berkeley. The risk of "totaliatarian thought control" by extremist academics is a problem for the tiny minority working in the humanities; not nice, but not exactly the same as life under Stalin or Hitler. Everybody else--from academics in business or science to the "average Joe"--can free themselves from these supposedly "powerful" organizations by simply ignoring them (which, incidentally, they do.)
Ellis, who IS part of this minority, naturally sees the threat very seriously; but becoming hysterical about the "evils of the politically correct university" can lead to the same extreme actions--only from the right--against anybody suspected of being a "radical leftist"; the same kind of witch-hunt that Ellis, rightly, abhors whether it is from the right or the left.
An interesting book to read as a companion piece to Ellis' book is "Damned Lies and Statistics" by Joel Best. In it he discloses the methods that institutional elite's, who would have their way with you, manipulate statistics to their gain and to your loss. H.G Wells predicted that the ability to think statistically would become as important, to citizens of a democracy, as the ability to read and write. In this statement he was, and is, correct.
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I found Neuhaus'es book refreshing, in that it helped me to contemplate in a careful manner the circumstances in which Jesus uttered his words and the reason that he gave them.
Along the way Neuhaus introduces aspects of Catholic theology that are a part of his faith and world-view, but a Protestant reading the book (like myself) may find somewhat beside the point. Far more illuminating are the asides to social issues that are relevant to what Jesus said and taught.
In summary, a profoundly insightful book, caputuring the mystery of God in human form, dying painfully but purposefully on the cross for the sins of humankind.
"Father, forgive them, for they know not what they do."
"Truly, I say to you, today you will be with me in paradise."
"Woman, behold your son. Son, behold your mother."
"My God, my God, why have you forsaken me?"
"I thirst."
"It is finished."
"Father, into your hands I commend my spirit."
These are the seven biblically recorded utterances of Christ on the cross, and Neuhaus has written, in my opinion, the superlative meditation of the significance of these final words of Jesus. Each chapter expounds upon one of these "words". The writing is so clear-headed... it will appeal to those who need to approach the ineffable mystery with at least one foot on the ground. Or even two! It is not spiritual platitude, it is gut-level and sobering. Have you ever wondered what happened when Jesus died on the cross? Or WHY it happened? Or IF it happened? This book speaks to those questions, with a rational approach that can only be likened to the writings of C.S. Lewis.
I was transfixed, and overwhelmed (in a good way) with the wealth of information in Neuhaus's book. Beautifully written.
He says in the preface, "If what Christians say about Good Friday is true, then it is, quite simply, the truth about everything. I have written this for people who are convinced of that truth, for people who are open to thinking about whether it may be true and for people who are just curious about why so much of the world thinks Good Friday is the key to understanding what Dante called 'the love that moves the sun and all the other stars.'"
The Convinced. The Cautious. The Curious. If you are any of these three types, this book will not disappoint you.
"We must not turn away from what we have done to God, lest we be found to have turned away from what He has done for us." (p.257).
I highly recommend it.
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The Corporate Shaman helps us see what trust, cooperation, synergy, creativity, and tapping into higher potential really mean. It's an allegory -- a story -- like many other business books these days. But the difference is that Shaman practice DOES exist throughout the world. And, it seems to carry with it, a deep-seated knowledge about what makes us tick and how we can connect with each other and higher purpose -- including HIGHER BUSINESS PURPOSE.
Richard Whiteley straddles the mythical and the real in a way that only someone who has been there to produce results without sacrificing soul can do.
How can anyone who leads or influences organizations NOT purchase, read, or find ways to assimilate and act on this book?
Take a risk. Take a chance. Go to the edges. Recognize that the only way we can leap forward is by discovering the heart, soul, and spirit of people. When you do, you will realize that The Corporate Shaman is a fabulous allegory and life myth for making these happen.