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seller still has the same book up for sell! After reading some of the reviews and finding out that several others have not received their orders I'm wondering if we ordered from the same seller. I gave this book a rating of one star simply because I couldn't enter anything less plus you can't rate what you can't read! I'm sure the book is excellent and would love to read it and give it a proper review.
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1. Who is your target audience?
2. What do they want?
3. How can you motivate this audience to act now?
The Internet makes it possible for almost anyone to generate substantial income IF these three questions are correctly answered and then a creative and aggressive marketing program is implemented, driven by strategies which are guided and informed by Abraham's "timeless principles." Throughout the book, Allen identifies and then examines a multiple of "streams" to consider. He asserts that marketing success online has three "bedrock principles":
1. Find a school of hungry fish.
2. Discover the bait they're biting on.
3. Supercharge your bait with a powerful USP (i.e. Ultimate advantage, Sensational offer, and Powerful promise).
Metaphorically, Allen really does help his reader to select among the various "streams", locate the "hungry fish", decide which "bait" to use, and then maximize its appeal. In practical terms, in a single volume, Allen provides about as much information and as much advice as almost any individual could possibly need to generate income online. It remains for each reader to combine appropriate information with appropriate advice, formulate her or his own game plan, and then GET TO WORK.
What gives this book even greater potential value is that all of the same information and advice can also be helpful to small-to-midsize companies about to become involved (or which are already involved) in e-business. Those who share my high regard for this book are then urged to check out The E-Commerce Question-and-Answer Book and FutureConsumer.com.
In this one 279 page book he includes just about all of the best and most current Internet marketing advice you need to make millions. Not only did I learn about the inside specifics of how the Internet works with search engines, how to make affiliate programs really work for me, how and why to set up joint ventures and how to advertise. I learned what triggers an automatic buy response, what words to use, what offers to make, when to make the offers, how to take any information idea and make money with it. I use these ideas in my new web marketing business, to create money making affordable web sites for small businesses as well as set up joint ventures with other business leaders. I have Bob to thank for every bit of money I make now, he teaches it all to us. We just have to use what we learn. It's hard not to make money if we are breathing and doing.
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Interest rates and costs of mortgages may be different but people still want wealth; discounted mortgages abound and tax liens still are a powerful strategy.
The nothing down scripts are still effective. I used them in 1988 and I am still using them now.
Now if you want a book that is sorely out of date, read Making the Most of Your Money by Jane Bryant Quinn. Now that book was outdated before it showed up on the book shelves!
Although many have attempted to copy Mr. Allen, most are mere imitations. His material remains fresh, strategies are workable and his writing style is entertaining and informative.
This book had been revised and updated. I also recommend Multiple Streams of Income, Nothing Down for the 90's (still works in the new millenium) and The One Minute Millionaire.
Creating Wealth is a classic and a must read for anyone who wants to create real wealth.
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The book is easy to read and understand, and the inside dust jacket claims that it reads like a novel. This may be true, but if you are looking for a recipe or a cook book, you will be disappointed. 'The Challenge' is more of the story of how 3 people without cooking knowledge could become short order cooks. But if you wanted a book telling you HOW to be a real estate chef, this book is not for you. On the plus side these are real people with real stories, sometimes sad, sometimes happy and they started with literally nothing and succeeded with the teaching of Robert Allen and the mentoring and coaching of others assembled for this project. At the end of the book one of the students is said to have controlled 'over several million in real estate.' I would have liked to see more follow on, and even an update to the present. Apparently 'The Challenge' itself took place in the summer of 1984 and for me I would like to see where Steve and Mary Boneberger, Karen and Philip Moore, and Nora Jean Boles are today with respect to their real estate investments. The real story is about them and it's a compelling story at that, but it is not a real estate instructional book. I enjoyed reading their story, but I would have liked to see what instruction they were given, more details of the deals they did and a more detailed follow up on their successes after 'The Challenge' and for that and the age of the book I would rate it as 2.5 stars.
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As far as its coverage of statistics, the discussion of estimation is excellent, and the material on sufficient statistics is the best I've seen. I would agree with other reviewers, however, that the examples could be better. On some topics the explanations are not very well motivated, making it very dry at times. And there is basically no coverage of regression theory. An argument could be made that linear regression belongs in a more basic course, but there could've at least been some coverage of regression beyond the couple pages on nonlinear regression you get here.
This was the book used in the class I took, and I felt it was great in spots but could've been a lot better overall. It's not bad for what it does cover, but looking back I wish it could've covered more statistics material. It tries to be a probability+statistics two-in-one book, when really the two subjects deserve their own (more fully covered) book.
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Baker shows that "all of what we call 'hypnotic behavior' can be accounted for by a number of much simpler sorts of psychological processes that are well understood.... When normal human beings close their eyes, go into a sleep-like trance state, and do strange and unusual things ... the volunteers are merely complying with the hypnotist's requests, and ... nothing other than suggestion and their own imagination is responsible for their behavior.... As for the claimed therapeutic effectiveness of hypnosis and the many seemingly miraculous cures and events apparently due to the effects of hypnosis, in reality, these are due to a number of external factors such as suggestion and conditioning interacting with internal psychological variables such as relaxation and imagination." And on the kind of hypnotic brainwashing popularized by the novel and movie, "The Manchurian Candidate," Baker reports, "Fortunately, the scenario described in the novel could never happen. Years of experimentation by the CIA has shown this sort of programming simply does not work and never will."
On the fallacy that hypnotism can improve memory, Baker explains that a technique of relaxation and an instruction to "think back" can indeed enable an individual to remember unforgotten experiences in slightly greater detail. What it cannot do is guarantee that the added details are accurate: "At the moment we cannot tell whether a subject is telling the truth or is 'confabulating,' i.e., providing pseudomemories."
In the chapter, "The Uses and Misuses of hypnosis," Baker debunks age regression by showing that equally convincing "memories" can be elicited by telling the subject he is traveling into the future. He explains how the Betty and Barney Hill alien abduction hoax was created by a hypnotist prompting the subjects to concoct the kind of tale the hypnotist wanted to hear--and then persuading them that the confabulation was a genuine memory. "This is, of course, one of the worst if not the worst misuse of so-called hypnosis."
Asked to explain claims of mysterious powers supposedly acquired under hypnosis, Baker answered, "Because some unscrupulous or naive people like to deceive and impress others and make them believe things that aren't true. Salesmen do it all the time in order to sell us things."
So the next time someone tells you that hypnotism is a panacea for all ills, or conversely a diabolical power, ask yourself: Would you buy a used car from that person?