

Disappointed
a quick, easy read for GLH fans
List price: $14.95 (that's 30% off!)
Used price: $2.04
Collectible price: $16.95
Buy one from zShops for: $10.39

A big disappointment.As a professional copywriter and consultant, I was especially annoyed on page 60. The author talks a bit about outsourcing. He advises the reader to make sure to hire someone who will "adapt to your layout desires" and, in general, allow the novice business person to dictate to the professional marketer or designer or copywriter how things should be done. If a client did that to me, I would tell them to find someone else. I'm the professional. Not them. That's why they pay me.
I found the book clumsy; it is not put together in any order. Furthermore, I felt some of the advice was actually very bad.
I was highly disappointed in this book and very sorry I bought it. I would not suggest it to even the most novice entrepreneur.
Susanna K. Hutcheson Advertising & Marketing Copywriter/Consultant

Buy one from zShops for: $62.00

Version out of Date
Used price: $17.82
Buy one from zShops for: $95.62

Buy one from zShops for: $6.99

Used price: $12.00
Buy one from zShops for: $15.00

Used price: $3.14
Buy one from zShops for: $7.99

Used price: $2.70


Used price: $13.00
Buy one from zShops for: $15.00