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Though the focus is on the eastern slopes of the Sierras, it is often applicable to nearby areas. For instance it describes bristlecone pines found only in the White Mountains. The book also covers certain associated areas, most notably the surrounding desert communities.
Genny Smith has done a wonderful job of coordinating the writing styles of many different authors. Having been involved in these types of collaborations myself, I know this is no easy task. The overall result makes this book a necessary addition to the libraries of both professionals and amateurs alike.

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Secondly, many diagrams are used to describe the concept under service marketing. Service blueprint in the chapter 6 is a good example. It uses diagrams to explain how to draw, how to read and how to use the service blueprint. It is very clear and useful to explain in this way.
However, there are still some drawbacks. For example, when talking about the different kinds of strategies used under service marketing, sometimes the explanation is too simple and not in depth.

This book will outline the process by which any company, be it real or virtual, can develop world class service.
This book and the SMM program at Arizona State University are highly recommended.

It is also good to have a very detailed example (case) in the beginning of each chapter and the content will very often refer to that example, which make me easier to understand. But sometimes, I think it would be better if more different examples are used in the same chapter.
Besides, the GLOBAL FEATURE, the TECHNOLOGY SPOTLIGHT and the EXHIBIT make the book even more fruitful and let me know more about the related areas under that topic. Great!

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This dictionary is a truly outstanding effort and deserves a place in every library of languages and linguistics, whether the library is focused on the languages of Native America or not. There are only a couple dozen dictionaries in the world that clearly exceed the exhaustiveness and production quality of this volume. This dictionary of Hopi is the very best dictonary to have been produced for ANY language of Native America. It is superior to dictionaries of the majority of minority languages of Europe as well.
As far as size and production quality, it exceeds most "college-level" dictionaries of English, although not quite as large as the "unabridged" dictionaries of English.
With the imminent extinction of many of the languages of the Americas, this dictionary is unlikely to be superseded as the dictionary we all wish we could make.