I loved the glitz and glamour and inner workings of Hollywood and with the overlay of WWII, Charles Rubin has exquisitely woven a wonderful story in a wonderful time. I loved being there. The characters are a diverse group, glamorous, tough, compassionate, calculating and more, each adding a new dimension to a book to become absolutely engrossed in. Oh, and I found myself smiling a lot.

You will just love this book! It is just like one of the great movies from the Golden Age of Hollywood. Just like wanting to watch your favorite movie over and over again, you will want to read this book again and again. I would love to see a movie made from it!

Listen folks, I don't read much....I read music, but books...I just don't read that much...I started this book and it only took me a few days to read it. It's an easy read. I couldn't wait to get home from whatever to pick it up...I would stay up half the night reading...for me this is major...I highly recommend the book...it's movie material.

Ralph Waldo Emerson once remarked of English that it is 'the sea which receives tributaries from every region under heaven.'

The English language is certainly a sea of words and constructs which has been fed into by almost every major language and ethnic tradition in the world. English began as a hodge-podge of languages, never pretending to the 'purity' of more continental or extra-European languages (which, by the by, were never quite as pure as they like to assume).

The book 'The Story of English', as a companion piece to accompany the PBS-produced series of the same name, hosted by Robert MacNeil, late of the MacNeil/Lehrer NewsHour, is an articulate, engaging, wide-ranging and fair exposition of an ordinarily difficult and dry subject.

The study of English is difficult on several levels. 'Until the invention of the gramophone and the tape-recorder there was no reliable way of examining everyday speech.' What did English sound like 200 years ago, or 400 years ago? 'English is--and has always been--in a state of ungovernable change, and the limits of scholarship are demonstrated by phrases like the famous 'Great Vowel Shift', hardly more informative than the 'unknown land' of early cartography.'

Of course, written language has until modern times been the limited and limiting commodity of a very small minority of people. The balance between the written and spoken language has a variable history, which can still be seen today (compare the writing of the New York Times against the speech patterns and vocabulary choices of any dozen persons you will find on the street in New York City, and this divergence will be readily apparent).

English has many varieties, and this book explores many of them, explaining that the writings and speech-patterns we see and hear as being foreign are actually English variants with a pedigree as strong as any Oxford University Press book would carry. From the Scots language which migrated to the Appalachian mountains to the Aussie languages adapted to Pacific Islands, to the ever-changing barrow speech of inner London, English speakers have a wide variety of possibilities that no one is truly master of all the language.

'If our approach seems more journalistic than scholastic, we felt this was appropriate for a subject that, unlike many academic studies, is both popular and newsworthy. Hardly a week goes by without a news story, often on the front page, devoted to some aspect of English: the 'decline' of standards; the perils and hilarities of Franglais or Japlish; the adoption of English as a 'national' language by another Third World county.'

English is, for international trade and commerce, for travel, for science and most areas of major scholarship, and many other groupings, the language not only of preference, but of required discourse.

In trying to find the length and breadth of English infusion into the world, past and present, MacNeil and primary authors Robert McCrum and William Cran have produced an engaging history, literary survey, sociology, and etymological joyride. By no means, however, are the major streams of English overlooked in favour of the minor tributaries--Shakespeare warrants most of his own chapter, as is perhaps fitting for the most linguistically-influential of all English speakers in history.

Of course, about this same time, the Authorised Version of the Holy Bible (better known as the King James Version) was also produced, with its own particular genius of language. 'It's an interesting reflection on the state of the language that the poetry of the Authorised Version came not from a single writer but a committee.'

There is a substantial difference in aspect of these two works -- whereas Shakespeare had a huge vocabulary, with no fear of coining new words and terms to suit his need, the King James Bible uses a mere 8000 words, making it generally acceptable to the everyman of the day. 'From that day to this, the Shakespearian cornucopia and the biblical iron rations represent, as it were, the North and South Poles of the language, reference points for writers and speakers throughout the world, from the Shakespearian splendour of a Joyce or Dickens to the biblical rigour of a Bunyan, or a Hemingway.'

From Scots to Anglesey, from the Bayou to the Barrier Reef, English is destined to be a, if not the, dominant linguistic force in the world for some time to come, particularly as the internet, the vast global communication network, is top-heavy with English, albeit an ever changing variety.

Revel in the glories of the English language, and seek out this fun book. Everyone will find something new.

After watching the series it is fun to see the information in print.

Just about everything you ever wanted to know about the English Language is in this book. There are newer and older references but none so complete and at the same time readable. This book covers history, usage, almost usage and possible futures of the language.

One of my favorite antidotes was the one about how the Advisory Committee on Spoken English (ACSE) discussed the word "canine":

"Shaw brought up the word 'canine', and he wanted the recommendation to be 'cay-nine'... And somebody said 'Mr. Shaw, Mr. Chairman, I don't know why you bring this up, of course it's 'ca-nine'. Shaw said, 'I always pronounce things the way they are pronounced by people who use the word professionally every day.' And he said, 'My dentist always says (cay-nine)'. And somebody said, 'Well, in that case, Mr. Chairman, you must have an American dentist.' And he said, 'Of course, why do you think at 76 I have all my teeth!'"

After reading about how English came about, the next book to read would be "Divided by a Common Language" by Christopher Davies, Jason Murphy

I read this book back in my 'English Conversation Teacher' days in Japan. Having been embrassed one to many times by students having to lecture me, their teacher, on the history of English, I figured I should do some 'catch-up reading.' I asked around for suggestions and was recommended 'The Story of English'.

It is free of the linguistic jargon most general readers would find pedantic, and although it is aimed at the general reader it is never condescending. The first half of the book explains the historical development of English while the second half focues on modern English.

Most refreshing though, is that it is free of the triumphalism found in many books of this kind. Reflecting the demographic reality of English today, it gives even-handed attention to the many contemporary varieties of English spoken around the world in places such as North America, Singapore, India, the Anglophone West Indies, and so on.

'The Story of English' is best suited to those who are curious about the origins as well as the future of English, and who want an easy-to-understand introduction to the subject.

If the revamped edition is half as good as the first, then fans of Disney (and animation, in general) have found "The Magic Kingdom". "The Art of Disney" is a beautifully written homage to the genius of Walter Elias Disney.

The stills from Disney classics, alone, warrant forking over a couple of bucks to add this one to the library.

If you are looking for details from Walt's personal life, forget about this book. This book is a masterpiece on The Walt Disney Company from Walt's birth, until nowadays.

I bought the original version of this book when I was twelve(now I'm 36) and remember, that I was blown away by it. Believe me, back then there was nothing worth mentioning on the topic of animation. Now there are trillions of books on the topic but I still have this one sitting on my bookshelf, side by side with 20 other Disney books, proud like the king among the others. The only book which is equal on the throne, is "The Illusion of Life", but that book is more for people in the animation profession. I've grown up to be in the animation profession myself and this is the book that got me started(I've even worked at Disney studios in the mid- nineties). At this point I should mention that I've always been a bigger fan of the Warner Bros. cartoons and have never really been a Disney fan. Many people accused Disney of having been right-winged, racist or what so ever. But you definately have to acknowledge his achievement and influence on animation and I would consider him a genius. This book definitely shows you the brilliance of this man and the work created by all of his artists.

Somewhere in France, Michel Montaigne was working on his immortal "Essays." Gibbon described him as the only man of liberality in the 16th century, aside from Henry IV. His honesty, his good will, and his probing nature have recieved the acclaim of posterity.

Somewhere in Italy, the same time, a more representative portrait was being painted -- the Autobiography of Cellini. While it has the same honesty, it lacks the grace (written in a colloquial style), the liberality, and the meditation of Montaigne. It is probably more represantative of the Renaissance man, and of modern man altogether. Reading Cellini, one comes to understand what Camus meant by the "culture of death" at work in Western history.

Written as a novel (seen, in fact, as a progenitor of the Romantic novel), the Life of Cellini is a remarkable glimpse into the Italy and France in the times of Michelangelo and the Medici. Characters like Francis I of France, Duke Cosimo, Pope Clement VII, and artists like Michelangelo and Titian come to life in brilliant colors. But one shouldn't mistake the intent of Cellini's book as painting a portrait of his times -- no man on earth was ever so in love with himself, and HE is the subject of this book (I had to cringe every time Cellini, about to describe something fantastic, stops and declares "... that is the work of historians. I am only concerned with my affairs..." and leaves off).

I can't say for sure, but the veracity of this book must be almost incontestable, for the most part. Cellini was simply too shameless to be too much of a liar. A few times he tests our credulity: "mistakenly" leaving France with the King's silver, an arbesque "accidentally" firing and killing a man, etc. For the most part, however, we get the whole truth, and in fact more than we wanted to know.

Despite the fame and prestige Cellini comes to, he is little more than a common street rogue and villian. In the course of the book, he murders three people in cold blood, each murder worse than the last (the third time he shoots a man in the throat over a saddle dispute... on Good Friday). He delights in describing his violence ("...I meant to get him the face, but he turned and I stabbed him under the ear."), and he revels in warfare, brawling, and the misfortune of his enemies. Aside from the three murders, there are innumerable foiled and aborted murder attempts. Cellini's sadism reaches new heights when he forces one of his laborers to marry a whore, then pays the woman for sex to humiliate the man. In his descriptions of his crimes, his many run-ins with the law, and his violent disposition, Cellini seems completely unaware of himself and without shame. In fact, the intent of the book is to show him as the virtu -- a hero of divine virtue in a world of lies and deceit.

The portrayal of King Francis alone makes this book worthwhile. He is everything historical events point him out to be. Generous, jovial, and shrewd. The descriptions of the years Cellini spent as Paul III's personal prisoner are another high point, unfortunately capped by the lengthy and horribly tedious poem, "Capitolo," where Cellini clumsily elaborates on his suffering.

As a history and an autobiography, there are few greater works. But aside from its historical and literary value, the Autobiography of Cellini was just fun to read. The audacity and conceit of this horrible man is almost comical, and the loose and efficient prose makes it a smooth read.

Cellini's story reads better than a novel. He is the quintessential Renaissance man. In his service to popes, kings and a slew of dukes he was a goldsmith, painter, sculptor, soldier and he may have had more near death experiences than any other that I have ever read about. Of course, his tale leaves himself always and forever blameless in each conflict, betrayal or other unfortunate episode that he finds himself in, which is tremendously entertaining. At first, the reader is seduced into believing that this man has been wronged countless times by a world full of the most slippery types of people. By the middle of the book, however, it dawns on the reader that Cellini must have played some part in creating the misfortune and danger that he is constantly in. Cellini's writing evokes vivid images of the places and people that he meets. One of the most engrossing stories in the book is Cellini's imprisonment and later escape from the Castel Sant'Angelo in Rome, where he was confined by order of the Pope (who, according to Cellini, was bent on having him killed in order to prevent his own embarrasement). His escape from the place is a mix of (apparently) classic methods (he climbs down the side of the building using knotted bed sheets!) and terrible misfortune (he breaks his leg, is nearly killed, and is also attacked by mastiffs while crawling away for his life!). Very soon after having escaped the prison, though, he was again imprisoned by the Pope in a wretched and dank little cave in the Pope's own garden (where Cellini claims to have had mystical visions). Cellini has many other adventures in Italy and France (and on his journeys back and forth). Each tale is centered on how he creates his artworks in the service of some nobleman, how the nobleman is always astonished at the work, how Cellini is then betrayed by someone he was kind to (which, through no fault of his own, often puts him in the bad books of the patron). Cellini frequently ends up in a fight where he either wounds or kills the person, and then goes on his happy way. There is a great deal that one could say about this book and its author. It will suffice to state here that the book is a wonderful read, it offers excellent insights into life in the 16th century, and (as is true on my part) it makes the reader crave just half the adventure that this fellow has had.

This book covers the eventful life of a passionate craftsman who lived through major events of the Renaissance. In Florence, Rome, and Paris, Cellini managed to gravitate to the most powerful political and artistic personalities, but his relationships with them were always bumpy. Cellini had an artist's temperament and more - his passionate temper and sense of righteousness, combined with the unscrupulous nature of many he encountered, caused constant friction and turmoil which make the book a nonstop and occasionally violent thriller. The book's one disappointment for those interested in history is the lack of extensive description of the places where he worked and travelled. It's centered on Cellini, his relationships and activities, and his craft. He does however have a great description of the defense of Rome in 1527, in which he was firing artillery from the top of Castel St.-Angelo. George Bull rates five stars for a great translation which captures the spirit of the original, its passion, wit, sarcasm, bitterness and insight. Given the work was written with Florentine colloquialisms, this is an achievement. Highly recommended.

Breakaway is a must-read book for anyone in the corporate world who has responsibility for human resources, employee development, sales and marketing management, and for top corporate executives.

The main theme of the book is that in order to break away from the competition in today's ever-changing economy, an organization must effectively develop employees to deliver value to the customer faster than the competition does. After analyzing how organizations currently train employees and the deficiencies associated with this type of training, Fred goes on to define a new method for bringing employees to proficiency faster and more successfully than traditional training methods.

The first several chapters of the book document a new model for human performance and the three rules for accomplishing peak performance. The first rule - Establish a proficiency threshold - describes how to determine the point at which an employee is equipped to deliver the promised value to customers quickly. Fred clearly describes the questions that managers must ask in order to define the proficiency threshold and discusses the relationship of the proficiency threshold and the value chain.

The second rule - Accelerate the accumulation of experience - includes a discussion of how people really learn, describes the four phases of learning, discusses how traditional training methods leave the accumulation of experience to chance, and how to manage the accumulation of learning. Using an example of training copper splicers to become fiber optic cable splicers, Fred demonstrates how to successfully manage the accumulation of experience in relation to training.

The third rule - Measure the cycle time to threshold proficiency - describes the metrics used to measure the how fast an employee can be trained to arrive at the proficiency threshold. Fred goes into some detail on how to measure the overall proficiency of the organization, and redefines the learning curve as the proficiency curve.

In the last half of the book, Fred describes how to "put it all together". Recognizing that no two companies are the same, Fred compares and contrasts the styles of two very different companies. What emerges is that there is no set of rules for achieving organizational proficiency, rather there are a set of key concepts that managers must be aware of in designing fast, effective, successful development programs.

In summary, this book is very readable, indeed it is designed "...for the business leader, to be read in the time it takes to fly from Chicago to San Francisco or Denver to Miami." True to one of the key concepts, the book is clear, concise and to the point.

About the author:
Charles L. Fred is a thought leader in performance improvement and an expert in learning speed. He is the founder and CEO of The Breakaway Group, which provides seminars and workshops to teach the concepts described in Breakaway. Formerly the CEO of Avaltus, a leading provider of e-learning services, he has also directed major change efforts in both the manufacturing and service industries, has consulted to successful companies around the globe, and has been a frequent speaker to major business forums and groups of senior executives over the past twenty years. Once a nationally ranked NCAA track athlete, he continues to compete in corporate races across the country. He lives in Centennial, Colorado, with his wife, Julie, and their three teenage children.

Review by Richard D. Turnquist.

What has really changed in our world in the last two decades? Time has sped up and surpassed all the other busienss variables in importance. These days time is more important than money.

To win in business, you must break away from the pack and stay ahead by serving your customers extraordinarily well. "Speed-to-proficiency is more than a theoretical advantage; it is the most devastating competitive weapon in a world where the competitive forces of scale, automation, and capital are subordinate to the power of a proficient work force."

I enjoyed this book, right from the first sentence -- "This book is designed for the business reader, to be read in the time it takes to fly from Chicago to San Francisco or Denver to Miami." Breakaway is an easy read with a vital message. Read it.

Breakway was clearly written by an author who has been in the trenches, growing a company and working with people. From its elegant organization to its intuitive set of theories Breakaway reinforces what we all know to be true - that a principled approach to business will achieve the best results. This book should be on every business person's must-read list.

Oscar Wilde's last words? What caused the extinction of the Dodo bird? Author Charles Panati has compiled a most fascinating look at the end of practically everything and everybody. Last words of famous folk. Final resting places of the rich and famous. Bequests of dying Presidents. There are all here, in this witty (and highly readable) compendium of all things dead and dying. Think of it as the beginning of the end and you'll finish first. Or is it last? As for the answers to our questions . . .

Panati reviews all forms of endings, and writes well and frankly---there is much good historical information here, and he touches on little discussed topics!!!

It is truly wonderful to see Charles Panati's work back in print. There was a decade-long spell where all of his lively, meticulous and engrossing work was unavailable. This collection is his best, and is finally back in print. I'm already mailing copies to my friends. The sheer variety and scope of this (long but never dull) book is a brilliant display. It's not just the 'last words' of celebrities, war heros, presidents and kings. Or the sobering list of incredible but extinct creatures - the Steller Sea Cow, the Passenger Pigeon, the comical/doomed Dodo, the 7-foot New Zealand Moa bird - it's all here. Even abandoned burial practices (Zoroastrians leaving corpses on 15-foot platforms to be exposed to the elements/birds, or the French placing millions of skeletons in the catacombs of Paris). But there's so much more - catastrophic yet now forgotten plagues, U.S. Presidential wills (what DID Abe Lincoln leave behind?...), and fascinating stories of bizarre and ineffective medical practices that have passed into history, curing no one. If you've read this far, you want this book. I want you to have it too. Buy it, it's great.

The only thing this book need was some hot butter popcorn!
Rosen has written a awesome sf thriller pitting RJ, genetically-engineered super warrior against the Reliance, a brutal military galactic dictatorship. This nonstop novel begins with a bang when RJ hooks up with david grant who just escape from the Reliance's labor camp and they join forces to overthrow them.They are helped by Whitey, a giant mercenary who is hopelessly in love with RJ, mickey, a midget pickpocket and Levits a former Reliance starship pilot. The action and plot twists start from the first page with unforgettable scenes of brutal hand to hand combat, laser gunbattles and unbeliverable chases and escapes.Another thing that makes this book good it
Rebellion might unravel because of the egoes of our heroes and
betrayal and treachery from the inside.The heroes and villians of this novel are wonderful! RJ- the most formidable heroine since David Weber's Honor Harrington and she is can break your heart and quickly as she can break your neck! David Grant- a charismatic mouthpiece for the rebellion who's ego and bad judgement of character of other people almost destroys him.Jessica Kirk-the Reliance senator who's total obession is to kill RJ and who shares secret that ties them together.So strap on
your blaster and let Rosen, RJ david grant give you the right of your life! I sure did and love every minute of it!

CHAINS OF FREEDOM is a gripping and entertaining novel about the journey to freedom. It's a story that needs a score card to keep up with who's with whom doing what, with an ending that makes you want to know, "WHAT HAPPENS NEXT?" Selina Rosen definitely makes you want to come back for more.
A riveting read - not one to start late at night when you have to work the next day. This is a lock the doors, don't come up for air until your done kind of read.

From the moment I started reading CHAINS OF FREEDOM by Selina Rosen, I knew I was not going to be able to stop until I reached the ending. Readers get dragged into a non-stop rollercoaster ride with hard hitting action and hard fighting characters. No holds barred in this tale of an intergalactic fugitive who teams up with a female mercenary to take on The System. If you like a fast-paced wonder full of action, thrills and people who really get a gut hold on you, this is the one. Selina Rosen is an excellent writer who keeps her prose tight and clean. Expect big things from this author, whose QUEEN OF DENIAL is every bit as good as this offering.

As part of my study to become a counselor, I was moved to purchase this book. What a blessing. I feel the spirit of God upon me as I continue to learn and understand things that before I didn't. This book will be a reference book that I'll pull from always as I begin my walk with Christ in my ministry. I highly recommend it. This book will be one that christians will pull to read often as they continue to grow in Christ.

First class Biblically based 'manual' relating to all aspects of Spiritual Warfare.

Fully illustrates the authority provided to believers in the Name of Jesus and also covers all aspects of the deliverance ministry.

Practical experience and knowledge is referred to in how demons operate, how to resist their influence and how to cast them out.

A must read on this subject. A subject which can cause confusion and fear if approached incorrectly. Highly recommended.

Charles Kraft does not give in to usual sensationalism found in other books on this controversial topic. He refreshingly speaks to the need for healing in one's life to end unwanted entrenchment by demonic oppression. Akin to the old adage regarding burning the down the barn to get rid of the mice, he asks the question: Why not clean out the trash so that the hungry rats go elsewhere? By analogy Kraft effectively argues that the trash in our lives-whether apparent or not-encourages demonic encroachment in the first place. If not dealt with, the "trashy" condition often results in loss of deliverance.

A powerful book to aid in the ministry of deliverance or just understanding what you might be stepping in, get it.

This book is beautifully written and is an insightful look at modern-day life for Christians in Israel/Palestine. They are the minority in this tiny nation, so disturbed by militants over the years.

This book came out without fanfare and without attention by most media at a critical time in history. The Arab Middle East were being blamed for the 9/11 terrorist attacks and painted as extremist Muslims. The Israeli-Palestinian conflict was reaching its greatest intensity since 1948.
For those with a provincial media-driven view of Arab Palestine this will be an eye-opener. For those with a Western Christian perspective of the Holy Land as a touristic site in Israel this tome is a must read to remind them of their forgotten fellow Christians in the original land of Christ.
Although I have an issue with the author's attempt to stand the Palestinian Christians' values apart from the values of Palestinian Muslims, this is a superb narration of the past and present Israeli-Palestinian problem with the palpable humanity of its Christian population as its protagonist.
Its forthright honesty and non-propagandist perspective can be the only reason it did not reach in these times the aclaim it deserves.

If you believe that Israel is justified in its treatment of Palestinians, whether for reasons of security, entitlement or revenge, or if you believe that all Palestinians are culpable, this will be a difficult book. While the fear and anger behind the Israeli' reaction is understandable, neither they nor we can disregard the needs of the Palestinians or our obligation toward all humans.

Sennott will not allow you to dismiss the Palestinians. Their story cannot be overlooked, nor their treatment continue without loss of our own humanity. Sennott makes clear that the villains of this story are not the people, Jew or Palestinian, whether Christian or Muslim, but those seeking to maintain or gain power; those who have forgotten their religious heritage and merely co-opt that heritage for political purposes. He questions the message and motives of the religious leaders whose livelihood is provided by governments or political organizations. He notes the disconnection between indigenous Christians and their denominations.

The parallels between events and motivations today and those faced by Jesus 2000 years will frighten and alarm while providing insight into both the Middle East and our own lives.

You may question his journalistic impartiality. But, he is at least as critical of the Palestinian Authority as the Israeli government. His thesis is that the faiths so deeply invested in this troubled area, particularly Christianity with its tradition of non-violence and forgiveness as prerequisite to healing, are essential to the resolution of an otherwise insurmountable conflict.

You will be moved by this story. You must read it. You will also find in its message, whether Sennott intended it or not, disturbing questions about our culpability in the escalating violence and hatred. [e.g., Our government advised Israel to quickly quash the non-violent demonstrations initiated in the Christian Palestinian community because of the power of such movements; and the monetary support given by U.S. fundamentalist Christian groups to Zionist groups believing that provocation of violence would bring on the second coming of Christ.]

Read this book.

I came into the possession of this book, an autographed copy, from a friend of Charlies'; Danny Park of Philadelphia, PA. Danny had talked incessently about his travels and conversations with Charlie and insisted that I read his most recent book, 'Charlie's Thoughts'. Well, being an avid reader,and always enjoying autobiographical writing, I was up for the challenge. What I discovered was a book that I couldn't put down. The story of Charlie's life and all the challenges, failures and amazing accomplishements kept me riveted. It is the rare book that keeps me up at night, not wanting to turn off the light until I'm finished. 'Charlie's Thoughts' is just that type of book. One that will keep you up until the last page turns and leave you with the constant reminder that your life, and success, is for you to make.

An inspired book from an inspired man.

I wanted to first say that Charles Butland is not only an entrepeneur and now author, he is first and foremost my uncle. He sent me the soft cover version of his book and then just recently the hard cover when it went to final copy. He called me the other day to tell me that I could see the rating for his book at Amazon.com.

I have read through the book and found it funny and thought provoking. Most of the things are just distant memories that come bouncing back after seeing them in print. I loved walking down memory lane, and am proud to be associated with the man who wrote this fine book.

Debbie (Butland) Bernier

"Charlie's Thoughts" is a remarkable book. Not only is it filled with wisdom and inspirational, uplifting anecdotes, it is also one of the most honest and personal biographies I've ever read from the heart of a true, spiritual, couragous human being in every sense. And what's more, the book is really exciting too! Charlie Butland is an extraordinary person, living an extraordinary life. His attitude is based on a deep love and understanding of life in all respects, his "never giving up" mind ever so inspiring, his "making the best out of all situations" remarkable, his "I am responsible for my own life" attitude showing the deepest understanding of the truth. Charlie's own life is a great example, "Charlie's Thoughts" deserves a big, worldwide audience! Give yourself a treat, read and enjoy "Charlie's Thought's" - it is food for your soul! And the music CD - just enjoy! What's more, this is a great gift to those you care for!