I was very glad to see that the book shows the controlling behaviors of both men and women in relationships. He even has a few case studies that shows how stalking (physical and cyber) can be part of an addiction to another person.
I kept feeling like I was reading a novel, until I realized that all of the case studies were true! If you are involved in a controlling relationship or if someone is obsessing over you, please read this book - it is going to change your life!!!
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And that's the premise of this book--ads that are going to work; ads that will bring in customer response; ads that will produce sales. Sometimes you see advertisements with clever copy. But this book shows you how to write headlines, use effective copy, and properly use graphics that will help you SELL a service or product.
In most advertising books, you get clever ideas on ads. Some of those ads may have worked, and some may have flopped. If you want tested advertising methods, then get the book "Tested Advertising Methods". If you want one book that will show you how to sell a product or service, then get this book.
Is you're serious, RUN, don't walk to the checkout and pickup this incredible book. You'll pay guys like Dan Kennedy hundreds and even thousands of dollars for this advice...but it's all right here! Good stuff!
The book is very informative and also very interesting because Caples will show you two examples of ads he ran as a split-run and says "one sold three times more than the other; can you guess which one?" Then he'll tell you, and tell you WHY.
Not only that, but the book is extremely readable. I'm the author of Self-Help Stuff That Works, and I'm an expert on putting the most useful information into a readable form, and this book is as good as it gets. As David Ogilvy says in the introduction, "This is, without a doubt, the most USEFUL book about advertising that I have ever read." No more endorsement than that is needed!
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This one problem aside, the book is simply marvelous, and as long as you don't mind the author breezing over Imperial Rome, it's a must-buy. The Alexander the Great section in particular is spectacular.
Getting all of this in one volume at a reasonable price makes this a "must-buy" for wargamers (particularly beginning wargamers) looking at the Greeks, Macedonians, Persians, Cathaginians, and/or Romans as potential armies for the tabletop.
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The cookbook portion is the second half of the book. The first half is full of well referenced, easy-to-read information on a variety of nutritional and health topics, including protein (ch. 3); chicken, fish, dairy, and eggs (ch. 5); the marketing of infant formulas (ch. 6); and what individuals can do about the problems discussed in chapters 2 - 6 (ch. 7). I found the charts and graphs great for concisely conveying Robbins' points. Although he discusses serious societal and individual problems, the tone of the book is positive: all these problems are correctable and here's what you can do to help solve them.
Whether one uses this as a just a cookbook, a reference book, or both, this book is worth having!
Some of this book is difficult to read because it makes us take a serious look and the way live, eat and purchase everyday items. I'm glad I did- it changed my life.
Becoming vegetarian or vegan is only part of the solution. Buy the book, read it, practice it, bring veg dishes to gatherings and share what you know. Buy the book as a gift too, that's how I got it.
I realize we have One Earth and One Chance- let's make it count. John Robbins can get you started on the right path.
The second half of the book is filled with wonderful recipes. Not a bad one yet...best thing is, it's vegan. The cream of broccoli soup is absolutely the best, and no one can believe there is no dairy in it! I reccommend this book to everyone. After reading this book, one must go on to read Robbins other book, Diet for a New America.
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Technical from orbit to chip, and immensely readable as well!
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Schindler's illustrations are hilarious. The image of the mummy trying to pull the pumpkin from the vine is one i will never forget... the image of the bat eating pumpkin pie is another one. Both I and my (3 year old) son find this book very funny. The story is simple and repetitive...nothing really scary or morbid here at all.
In my opinion, this is an ideal Halloween picture book for 3- and 4-year olds.
ken32
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The second book began on the same night. After her defeat, Wither escaped her human host's body. Wither's blood had but a short wait before a new host arrived. Angelina "Gina" Thorne changed the instant Wither entered her body. Any good within Gina was quickly corrupted. Slowly, Gina learned about the demonic entity, as well as, the extent of her new powers. Wither needed a new coven. Wither wanted revenge!
Wendy Ward was a college student, gifted with white magic. Wither had left Wendy with doubts as to her magical abilities. When "the Crone" began appearing before her, Wendy thought she had finally gone mad. Instead, the Crone began teaching Wendy the lessons she must learn - QUICKLY! For Wither was on the hunt and Wendy was to be her prey.
***** Nine year old Abby and baby Hannah was not left "normal" after their ordeal in book one. They appear in this exciting sequel to John Passarella's first novel, "Wither". The story mainly targets Wendy and Gina though.
Be forewarned of dark magic and hard sexual scenes, but that is expected in any book that I could ever consider as a "true" horror novel involving the dark arts. The story clearly showed that Passarella did a lot of deep research in his Wicca topic. The casual referrals to subjects, such as making the circle, and steps detailing rituals, make the story even more realistic.
John Passarella is a powerful voice in the horror genre of today. I expect him to quickly become the Master of Horror! Highly recommended reading here! *****
Reviewed by Detra Fitch.
"Wither" was one of the very few novels that I've ever found so engrossing that I literally could not put it down; "Wither's Rain" follows in what will hopefully be a long tradition of excellent horror writing. Wendy is a realistic and decidedly human heroine, with all of the foibles and flaws that come entangled in flesh and blood. Her Wiccan practices are realistic to a great extent, with some dramatic flair mixed in to make the story exciting. Her opponent is a witch of a different color and character, leading to interesting contrasts and comparisons between the two. And the tension generated will keep you on the edge of your seat until the very last page. A definite must-read for any horror or pagan fiction fan.
I also recommend Laurell K. Hamilton's Anita Blake series, M.R. Sellar's Rowan Gant series, and Mercedes Lackey's Diana Tregarde series.
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The author conveys his thoughts by telling personal stories which will move the reader and explaining their lessons.
It's an easy to read life affirming book which gives a fresh perspective on death, loss and life.
If you are dealing with an addiction to another person - THIS BOOK IS FOR YOU. At times, you will find yourself having to put the book aside because it is too painful to read...but make sure you pick it up again! Kudos to Mr. Moore, he has written a powerfully clear and meaningful book for women and men everywhere.