Related Subjects: Author Index Reviews Page 1 2
Book reviews for "Zaltman,_Gerald" sorted by average review score:
Management Principles for Nonprofit Agencies and Organizations
Published in Hardcover by AMACOM (1979)
Author: Gerald Zaltman
Amazon base price: $34.95
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Average review score:
No reviews found.
Marketing Management
Published in Hardcover by International Thomson Publishing (1987)
Authors: C. Whan Park and Gerald Zaltman
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Marketing research : fundamentals and dynamics
Published in Unknown Binding by International Thomson Publishing ()
Author: Gerald Zaltman
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Metatheory and Consumer Research
Published in Textbook Binding by International Thomson Publishing (1973)
Author: Gerald. Zaltman
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Processes and Phenomena of Social Change
Published in Hardcover by Krieger Publishing Company (1973)
Author: Gerald. Zaltman
Amazon base price: $20.50
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Psychology for Management
Published in Paperback by Kent Pub Co (1999)
Authors: Thomas V. Bonoma and Gerald Zaltman
Amazon base price: $18.75
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Readings in Consumer Behavior: Individuals, Groups and Organizations
Published in Paperback by John Wiley & Sons (1984)
Authors: Melanie Wallendorf and Gerald Zaltman
Amazon base price: $38.50
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Strategies for Planned Change
Published in Textbook Binding by John Wiley & Sons (1977)
Authors: Gerald Zaltman and Robert Duncan
Amazon base price: $42.95
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Theory Construction in Marketing: Some Thoughts on Thinking
Published in Textbook Binding by John Wiley & Sons (1982)
Authors: Gerald. Zaltman, Michael Heffring, and Karen Lemasters
Amazon base price: $37.50
Average review score:
No reviews found.
The Use of Development and Evaluative Market Research (Research Program, Working Paper Report No. 89-107)
Published in Paperback by Marketing Science Institute (1989)
Author: Gerald Zaltman
Amazon base price: $18.00
Average review score:
No reviews found.

Related Subjects: Author Index Reviews Page 1 2

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