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I would encourage everyone to understand the difference from this book and its latter brother, the NEW MONEY MASTERS. This book is primarily focused on investors that became household names via the companies that are their legacy such as T. Rowe Price, John Templeton and Warren Buffett. Other notable investors are Paul Cabot, Philip Fisher, Benjamin Graham, Stanley Kroll, Larry Tisch, and Robert Wilson. If you want to know how the experts do it, this is a great anthology to get you started. Listen to the best and forget the rest!
Both of Train's books are in the form of interviews he has with them. Train's writing is crisp and entertaining, and his interviews uncover many pearls of wisdom applicable to any investor's philosophy.
The Money Masters covers the origins of the value and growth philosophies of investing that many managers practice variations of today. The sections on Ben Graham and Sir John Templeton both outline the development of the fundamental approach to valuation as well as its original application in stock markets throughout the world. Phil Fisher and T. Rowe Price represent the two most celebrated proponents of what has come to be known as the growth strategy, adding the additional rigor of another layer of criteria to the value-style approach. Warren Buffett stands as one of the first great synthesizers of the ideas of both Graham and Fisher, while other investors like Larry Tisch represent variations on one particular strand, in Tisch's case that being value-investing.
If anyone is interested in books on the people behind the financial industry read Money Masters, New Money Masters, Predators Ball, Money Culture, Den of Theives and F.I.A.S.C.O. 25 Investment Classics and Goldman Sachs: the Culture of Success are other notable books. I gave the book 4 stars because; while it was very concise and well written I didn't find any information within the book that was of great help to me. It was entertaining and informative but not ground breaking or made me say "AH HAH" or have that light bulb go off in my head.
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I would encourage everyone to understand the difference from this book and its predecessor. This book is primarily focused on investors that became household names in the 1980s such as: Jim Rogers, Michael Steinhardt, Philip Caret, George Soros, George Michaelis, John Neff, Ralph Wanger, and Peter Lynch.
The prior book, The Money Masters, deals with Golden Age investors who, for the most part, attained their reputations prior to the crash of 1973 and 1974.
Both of Train's books are in the form of interviews he has with them. Train's writing is crisp and entertaining, and his interviews uncover many pearls of wisdom applicable to any investor's philosophy.
The biggest brand name interviewed here, for most, is Peter Lynch who ran Fidelity's flagship Magellan fund. Lynch pioneered a consumer approach to the investing process and invested using a hybrid of the growth and value style that has come to be known within the industry as GARP, standing for Growth At A Reasonable Price. Both Soros and Rogers have fairly interesting ideas about the nature of investing and the sentiment behind it. Both of them worked at Soros' Quantum Fund, which was the largest and most successful hedge fund for decades and left both of them extremely rich.
If anyone is interested in books on the people behind the financial industry read Money Masters, New Money Masters, Predators Ball, Money Culture, Den of Theives and F.I.A.S.C.O. 25 Investment Classics and Goldman Sachs: the Culture of Success are other notable books. I gave the book 4 stars because, while it was very concise and well written I didn't find any information within the book that was of great help to me. It was entertaining and informative but not ground breaking or made me say "AH HAH" or have that light bulb go off in my head.
good to see efforts like these highlighted in the newest go-go era, in which for a lucky few- monster payoffs, quickly, were more common than lottery winnings. [ I know more than a couple who've gone from 15 to 500 in a virtual heartbeat, sometimes with no more conviction than : 'Sure, why not!! ' That's not how these people scored. Nor how most of us ever will.]
Regarding, Train- I'd be inclined to buy a book of his blindly; can't imagine him disappointing.
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The challenge and the beauty of this brief work is in the selection of which fiascos to present. Although many a reader will think of one or two scandals that were missed, there are enough of them here of various types that any one exclusion is not relevant to the presentation. This was not written to be a history of all financial scandals of all time. The organization of fiascos in the book is non-chronological, jumping between long stories and short stories in different time periods, offering different lessons.
"Fiascos" carefully dissects various overriding themes of financial scandal in its seven page afterword, which I will not repeat here. The book is also bracketed with an excellent foreword by C. Northcote Parkinson. I will just summarize that most of the scandals involve otherwise talented or intelligent people driven to do very foolish things, whether by personal ambition or under the influence of a crowd. It was noteworthy to me that three of the twenty scandals (John Law, the French Revolutionary hyperinflation and the French Panama Canal) involved France in a major way. What am I to make of this? France obviously had a difficult transition from its absolute monarchy into the modern era, and it appears to have been an environment ripe for manipulation. It may be correct to say that under authoritarian environments, whether involving governments or just corporate bureaucracies, financial weeds are more likely to grow. This suggests to me that China may be ripe for scandal as it continues its uneven road towards a modern economy (beyond those involving metals trading or banking that have already been disclosed).
In fact, the best antidote to financial fiasco appears to be complete transparency between buyers and sellers regarding what is being offered, and intelligent consideration of risks by those involved. This is what makes truth in financial accounting, to the extent it can be achieved, so critical.
One criticism I do have of Train's storytelling involves repentance, told towards the end of his description of the French Panama Canal fiasco [p.74]:
"[In the wake of the scandal] over a hundred parliamentarians were brought to trial, but a single poor naif who actually confessed was the only one found guilty.
...But there was a happy twist: on the basis of a legal technicality a higher court quashed the sentences."
Hooray for the "poor naif"! I don't know why he chose to confess when so many other guilty figures did not, but on the day that man died I'm sure his conscience was a little bit clearer for it. It's most difficult to "play by the rules" when the entire crowd goes mad, as these stories often illustrate. This dissent by the lone French parliamentarian is to be lauded, even if it could have cost him dearly as the sole bearer of guilt.
When the rest of the crowd goes against you, will you have the strength to stick to your convictions?
Following the brief but insightful analyses of such 'fiascos", Train concludes his book with an Afterword which has special relevance to the contemporary business world. After noting that the syndrome that begets inflation and then unavailing price controls seems as old as history (e.g. Hammurabi's code in about 1745 B.C. and Diocletian's in A.D. 301), he poses a thought-provoking question: "Do we still treat inflation by controlling prices instead of government expenses and the money supply?" After all the millennia, Train suggests, an aphorism attributed to the Swedish chancellor Oxenstierna seems to remain true: "The world always wishes to be deceived: let it be deceived." Those who share my high regard for this book are urged to check out Edward Chancellor's Devil Take the Hindmost.
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Actually, I've been waiting for a book like this for some time. In my 6+ years of designing sites and 5+ years of doing Flash, I always try to stray away from the cookie-cutter, portal, hit-em-over-the-head approach so many websites try to do ala Yahoo. Considering the city where I currently call home, New Orleans, isn't the most sophisticated and well-educated city going, you can imagine how so many people here get so confused going to sites like that. Instead, I try to sell each individual website as an experience in which you really do feel like you're part of the atmosphere that the client is trying to produce with the brand.
TOT effectively explains this in full detail. Promoting simplicity in most cases over the whack-a-mole approach or the extreme simplicity (read: usability) of Nielsen. Kind of interesting then that Lenker bashes Nielsen BUT praises his partner in crime for actually figuring it out.
While definitely not your typical web design book (you won't learn Flash or Dreamweaver here.) The book is loaded with lots of inspirational sites and ideas to reinvigorate your mind better than any can of Red Bull could ever do. (Personally, I prefer 180 over Red Bull. 180's got a better orang-y taste....oh wait.....this isn't epicurious.com now is it?) I thoroughly enjoyed the book and i think it'll definitely get people talking.
Now let's just hope these ideas won't make us as bankrupt as Amtrak is........
Truly, Lenker has written an inspired work that draws from research, experience, and original thinking. Some reviewers are claiming that the book is poorly designed, but so far, not one critic has substantiated their criticism by giving examples of design principles that the book violates! Also, not one person has given any example of a specific point Lenker makes that they think is off-base. The reason? Well, my guess is that they haven't actually read the book -- these early reviews were posted two days after the book shipped. I've had an advanced copy, and I'm just now finishing it!
Sure, it's true that there's some room left on every page for imagery--it's called white space and this is a good thing. The reason is that Lenker was smart enough NOT to overwhelm people with page after page filled with solid text containing his thoughtful arguments. I did a quick estimate and it would appear that there are anywhere from 80,000 to 100,000 words in this typographically refined, full color, 1-inch thick, 9" x 9"
book. Yes it's a picture book suitable for your coffee table, but it will likely also serve as a college textbook. Imagine that--could making a college textbook interesting to read be a good idea? Must be why there are a number of people with PhDs that have written glowing editorial reviews for this book.
Make no mistake. This is not a Web design "show-me-how" book. There are no "step-by-step" examples. Why would there be? This is an online communications philosophy book (says so on the back cover) and presents theories and principles that are solid enough to go toe-to-toe with the one-sided arguments presented in Jakob Nielsen's "Designing Web Usability."
At the end of the day, if you're looking for something written at the third-grade level that you can breeze through in an evening of light reading--read something else. There are plenty of slapped-together-books for you to choose from. If on the other hand, you're looking for something to jump-start your work as a Web designer, read Train of Thoughts. This well conceived, well designed, and well argued book will challenge you, inspire you, and will teach you then concepts needed to design truly effective Web experiences (just like the title says).
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There are so many positive ways to train dogs there is no reason to scare them into action.
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However...
On the first and last pages, the mother is rude. In the rest of the book, you can see that her son has been paying attention, because he is rude.
And then you get the politically correct dreck. "'I live in the frozen North and somebody wants my fur to make a coat out of, and soon there will be none of us left,' says the polar bear." Um, was my five year old considering buying a polar bear fur coat? No? Then how is this frightening scenario useful to him? It isn't. It's propaganda. It is the least subtle propoganda aimed at small children that I've ever read.
Gawdawful.
I'd give the book 5 stars, but the author sometimes uses finance terms loosely when clarity is absolutely critical (when he's describing key financial insights). For instance, in the chapter on Warren Buffett, Train notes that one of the ways Buffett distinguishes winners from losers via the balance sheet is to make sure payables are more than offset by receivables. Train's description appears to provide a key insight, but it's vague to the point of being meaningless. (He does it again in his follow-up book THE NEW MONEY MASTERS when in a discription of how Train's firm estimates approximate growth in unit sales from financial statements, he writes that he multiplies "the retained operating margin on sales and the turnover rate of gross operating assets.")