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I have to add two caveats: First, there is a newer book, Please Understand Me II, that has been recently released. I would have to suggest, having seen this book (although I haven't read it through, or purchased it yet) that the newer book might be more worthwhile to read first. Second, this book is really geared to people who are either very familiar with the MBTI, or who are trained facilitators who are actually able to administer the test. It is a rather technical book. It gets into a lot of detail - much more than the average reader may need, at times. This book can be slow, difficult reading at times.
As a result, if you aren't familiar with the MBTI, I'd have to reccommend that you start with a book like Lifetypes, or Do What You Are. Another excellent book, if you are already pretty confident about your own type and want to strengthen your ability to communicate with people who are different than you, is The Art of Speedreading People.
Keirsey introduces us to four basic opposite tendencies in temperament, then describes the temperaments, and applies this to the areas of relationships, work, children, and learning.
The book starts with a questionnaire that you can take to determine your type. I would strongly advise not to just read the part about your own type, though. The real aha effect comes when you read about the others, too. You won't even need everyone to take the test, you'll know just by what you've read what types you're dealing with. It's fun to realize our differences and see them in a new light.
Dr. P.
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According to the authors "strategy has become deeply problematic at the corporate level." But in this article they introduce a framework that has the potential to cut through the confusion. The so-called resource-based view (RBV) of the firm aims to combine the internal analysis within companies with the external analysis of the industry and the competitive environment. "The RBV sees companies as very different collections of physical and intangible assets and capabilities." Collis and Montgomery discuss the various forms resources can take, including physical, intangible, organizational capability. They also provide five external market tests to measure the value of resources. Managers should then build their strategies on resources that meet those five external market tests, which involves investing in resources, upgrading resources, and leveraging resources. "Strategy that blends two power sets of insights about capabilities and competition represents an enduring logic that transcends management fads." The authors complement the article with a brief history of strategy and a short update on Boston Consulting Group's famous growth/share matrix. Companies such as Newell, Cooper, Disney, and Sharp are used as examples.
Clear article describing the resource-based view of the firm, which is grounded in economics and explains how a company's resources drive its performance in a dynamic competitive environment. The article explains the links between the different schools of strategic management (positioning, core competencies, learning organization, TQM) and how all those concepts can be "interpreted as a mandate to build a unique set of resources and capabilities." I recommend this article to all people interested in strategic management and MBA-students. Collis and Montgomery also the authors of 'Corporate Strategy, Resources and the Scope of the Firm' (1997) and 'Creating Corporate Advantage' (HBR, May-June 1998). The article is written in business US-English.
In this article the authors summarize their findings of 6-year research into 50 companies which were aiming to create successful corporate strategies. The authors found that an outstanding corporate strategy is a carefully constructed system of interdependent parts, in which the firm's resources are the unifying thread. These resources range along a continuum, from highly specialized to very general. The authors describe the impact of the resource continuum on the scope of businesses firms should compete in, the coordination mechanisms, control systems, and corporate office size. Following the case studies of diversified manufacturer Newell, consumer-electronics giant Sharp, and conglomerate Tyco, the authors explain that there is no one right strategy for all companies. "There is no best prescription for all multibusiness corporations. What prevails instead is the logic of internally consistent corporate strategies tailored to a firm's resources and opportunities." But the authors also issue an warning: "The fact that there are potentially an unlimited variety of effective corporate strategies does not mean that most corporate strategies are effective." The authors' resource continuum and the range of strategies provide a useful starting point for checking corporate strategies. The acid test for any corporate strategy is: "The company's businesses must not be worth more to another owner."
Nice article on the subject of corporate strategy. Although it does not present many new insights, it provides a great overview into existing knowledge of corporate strategies. In this sense their resource continuum is extremely useful. And although the authors have strong academical backgrounds, the article makes great use of the case studies provided. Highly recommended to people working in diversified organizations and MBA-students. The authors use simple business US-English. I also recommend Michael Porter's 1987-article 'From Competitive Advantage to Corporate Strategy'.
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Although the analysis doesn't covered enough a competitive environment in emerging market such as Indonesia (I am an Indonesians), this book still represent an approach to the wildest world of competition, especially to the poeple who always deal with a decision in corporate level strategy.