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Truth is, if you want to learn how to make money while you write, read something like RICH DAD, POOR DAD. Banking on your writing to turn you into a bestseller has low odds and can be painful if you don't fall into that number. Be sure to enjoy it, too. Yes, silly but you'd be surprised how many people
Anyway, here's the highlights of his book:
(1) realize the genres of fantasy and sci if; (2) understand the types of general readers attracted to the genres; (3) create your fictional world; (4) get good writing habits; (5) work on your story; (6) learn plotting; thicken the plot; (7) narrative voice; (8) symbolism; (9) know your publishers; query letters; manuscript form; (10) royalties; residuals; understand the contracts.
After you've read this, check out HOLLYLISLE.COM . . . a fantasy author who freely gives out advice and makes her living at it fulltime.
Best of luck!
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Yes, the author mentions his print bias, but if I were interviewing Mr. Killian to work for me as web/technical writer, the first thing I would ask:
Name me three URL's (not your home page) you have worked on as a paid professional writer. Not as a contributor, but as somebody who had to take a collection of badly-written material and make a *real* client happy.
Simple question, and I think this would reveal Mr. Killian's real audience for this book: people who don't know *anything* about writing, let alone writing for the web.
Mr. Killian makes a good case for better writing on the web, but his lack of professional experience and academic perspective make Writing for the Web useful only to the dilettante.
Many pages of the book are taken up with advice applicable to writing for any medium: understand your reader's viewpoint, use the "active voice", avoid relying on your spell checker. Devotees of that classic writers' how-to manual, Strunk and White's The Elements of Style, will find a startling amount of familiar material. So will devotees of Web usability expert Jakob Nielsen and his Alertbox site. A substantial slice of Kilian's book could well have been gathered off a handful of well-known Web sites.
But Kilian also makes a series of points that have been missed or underemphasised in discussions of Web writing to date:
* The Web demands your writing deliver "joltage". A former chief executive of the Fairfax newspaper group liked to compare the newspaper-reading experience to a warm bath. Web reading, by comparison, is a 30-second shower - get in, get the job done, wake you up, don't hang around. As Kilian puts it: "Computers condition us for high joltage. A 'jolt' is an emotional reward that follows a prescribed action ... We feel deprived if we don't get some sort of jolt at regular intervals, so we go where we hope to find more stimulation which, on the Web, means web sites."
* Beware old-style marketers who see the Web as another opportunity to pump a message at a commercial audience. In most media, the marketer hunts the customer down and delivers a broadcast or printed spiel that can be hard to avoid. On the Web, the customer comes looking for the transaction, with a million other sites a single mouse-click away. Research shows Web users are uncommonly likely to bolt at the sight of an old-style marketing pitch. A very few good Web marketers, on the other hand, already understand that the message of a commercial Web site must rely on a more subtle link with a brand's values.
* The Web suits "response" writing which prompts the user to carry out an activity. In the offline commercial world an entire marketing discipline - direct response copywriting - has evolved to offer users spcific benefits if they carry out particular actions. Indeed, the long-established rules of direct response advertising copywriting often look remarkably like Web writers need to import these direct response lessons, in just the same way that Web interface designers need to understand how to convince users to click on the appropriate screen buttons. "The Web is a culture of impatience," writes Kilian. "Effective appeals offer quick and painlesss ways to respond".
Killian could and should have given his readers more insights on issues like these, rather than recycling better-known guidelines. His book does not deserve whole-hearted recommendation. But it's nice to see Web writing getting some of the attention it deserves.
To become more effective communicators online we must adopt certain writing guidelines that will appeal to readers, that will inform them, and then persuade them to act upon what they have been exposed to. Crawford Kilian assists Web developers to do just this. His thoughtful instruction will help Web developers to craft their content around guidelines that includes minimalization, coherence, clarity, accuracy, and correctness. This requires Web developers to know their audience(s), to generate reader interest and interactivity, writing for international readers, properly organizing content, choosing words carefully, avoiding biased and otherwise problematic terminology, and respecting spelling, grammar, and sentence structure.
Topics covered in the book that will contribute to better Web writing includes instruction on organization, choosing the right words, editing existing Web content - with examples, persuading readers to respond, marketing on the Web, understanding copyright matters, and FAQ's about launching Web-writing careers.
This concise guide to Web writing is packed with excellent writing instruction that will set new Web developers straight on the art and science of writing with the online community in mind. The focus on written content makes this book a good choice for those persons desiring to start a Web-writing career or wanting to advance their existing writing pursuits. Recommended for new Web developers, small business operators, and for classroom use!
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Oh, but wait, this is -also- in a far-flung future and the dead are fighting for the Suns and oh, my, they must destroy Skyland to win. This last bit wasn't introduced until the last eighth of the book. I think the author came up with various ideas -as he was writing-. Had any of this been incorporated in the beginning it would have been -much- better, but he started too small and moved too slowly. This book had a lot of potential, but the climax was just crammed into about twenty pages and disappointing.
But Eyas has a strange, cumulative power. It starts small, but moves very smoothly into bigger and bigger scale. And the notion of evil Kilian invents is brilliant. I won't give it away, but it's perhaps the best narrative metaphor for the baneful influence of the past you'll encounter anywhere.
Kilian transcends his conscious ideology in this book. Its climax is a Jihad as grand as any in Fantasy, and this Greenish author shows himself to be very adept at describing a complex military campaign. Like Eyas at the end of the novel, Kilian, in writing this book, crashed through layer after layer of ideology to make something greater than its maker.
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The books main character is Jerry Pierce, a highly trained special agent for the Intertemporal Agency. He specialises in the 'Black Ops' projects such as assassination and 'punitive' expeditions. At first sight he seem to be as ruthless and soulless as a cyborg. Later on in the book you learn the reason why this appears to be so and he is revealed to be a (marginally) more sympathetic character.
One of the core premises of the book is slightly suspect. Being a 'trainable' will surely allow a person to absorb a great deal of information quickly, but this doesn't mean that the information can be used intelligently. At least two additional skills are required to do this, the ability to cross reference the information and the ability to form opinions based on this collated information, without these skills all you have is a huge mound of undigested data. Kilian glosses over this in the book and as a result the trainable are seen as near genius figures.
This book was originally published in 1978 well before the first PCs were created. As a result some of the technology used (microfiche) is a little dated. The plot flows well and does manage to hold the readers interest and would probably make a great action film ( along the lines of 12 Monkeys and Terminator 2). I enjoyed this story and look forward to reading more chronoplane adventures from the same author.
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