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I was hoping for something which would tell me more about this period of the game which I didn't already know, and less about things I could have looked up in a reference book.
Would give this a marginal recommendation, with a heartier one to those who know little about the decade in question. For those who do, I'd suggest Daly and O'Donnell's "Pro Football Chronicle."
The early struggles of the AFL are particularly interesting to read about. As I watch the often boring world of the NFL today, I yearn for when pro football was a much more simple game. This book satisfies that longing.
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That's a minor complaint, though. I use it extensively in research for the book I'm writing. Its guide to the stadiums that teams have used over the years is by far the best, most complete out there (although, another small criticism, they could have summarized the info in a table for quicker reference)
Clearly not for the casual fan, but a great arguement settler for the serious football fan.
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The part I found most interesting was the chapter on quarterbacks and the conventional NFL QB rating system and why it is flawed. From there the authors go into a lengthy process of building a better rating system, which more accurately reflects who the most efficient passers in the NFL are.
You would think being written by a bunch of statisticians, this book would be dull, but it is far from it! It is lively and humorous throughout, and is very easy to read. Also, most of the heavy statistics are relegated to notes, so if you are not interested in that sort of thing you can skip it easily.
All told this is an outstanding book to read if you are interested in learning the "Nitty-gritty" behind football statistics.