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Other books talk about the evils of college sports in terms of commercialism and illegal payments. These books focus mainly on the outrageous amounts of money that some college sports generate and how it is corrupting the athletes who participate. This is one of the few books that address the issues of professionalism in college sports. The primary focus of this book is on professionalism and the problems it has caused in college athletics.
According to the authors amateurism began in Great Britain in the early 19th century and centered around the British aristocracy. The traditional definition of amateurism included the belief that it involved an activity that was done in one's spare time, separate from activities that involved making money or a living. The amateur ideal spread to academic universities. It was not long until universities found that they could make money off of these athletic events. In the early 1900's, as universities were defying amateur ideals by finding ways to subsidize athletes as incentives to play for their university, the NCAA came along to play the role of regulator. The authors not only contend, but prove through rulings and behavior of the NCAA that the NCAA never once tried to prevent professionalism from forming in college sports. As a matter of fact, according to the authors the NCAA has not only been unsuccessful in stopping professionalism, but has actually accommodated it.
The authors have quite a few chapters of their book devoted the history of women's sports. These chapters are very important to their argument. They illustrate that women's sports in college began quite differently than men's sports. The women's sports model, as the authors refer to it, strove to separate itself from the money and exploitations associated with men's college sports. This model balanced education and athletics and strove to provide all female students with the opportunity to be involved in athletics. This is what the authors believe that the role of sports should be in universities. Up until very recently, focus in women's sports has remained on the athletes, not the spectators or the revenue being produced by their sport.
The authors spend a whole chapter proving that athletic scholarships have changed from gifts given to students into contracts of employment. This transformation of the athletic scholarship is the very root of the problem that has turned college athletes into professionals. It is in this chapter that the authors do a great job of combining their views and the history of the previous chapters with actual court cases. Although most of these cases deal with the issue of workers compensation for college athletes, they illustrate the transformation of the college athlete from amateur to professional with the introduction of athletic scholarship in the 50's. Awarding financial compensation in the form of scholarships to talented athletes constitutes payment and violates amateur rules. But it was not until 1967 that the NCAA turned these scholarships into employment contracts by allowing athletic scholarships to be canceled by the university, in affect giving the university the power to "fire" an athlete.
What makes this book interesting is that the authors not only talk about the issues and problems with college athletics, but they also offer solutions to the problems they discussed. There are two solutions presented. The first solution presented is for colleges to do away with athletic scholarships and concentrate on educating students. This solution involves bringing college athletics back to the amateur level. This model is successful in Ivy League schools. The second solution offered is to acknowledge that athletes receiving scholarships for their ability are in fact paid professionals and to support these athletes to their fullest potential. In some cases this would involve running the revenue producing sports of a university as an unrelated business, one that has employees and pays taxes.
This book was thorough and very well researched. The authors discussed cases and archival material from the NCAA that I have never seen discussed before. By doing this the authors were able to illustrate their opinions with facts. Although I liked that their opinions were backed up by facts I found this book to be difficult to read at some points. Parts of the book read like a history book, and although the history was very interesting and in some regards necessary to their mission, I would have enjoyed more opinion and less history. Since the authors were involved in college athletics themselves I would have enjoyed reading about some of their experiences. On the other hand, because there was so much history and facts throughout this book I was really able to understand the issues. Overall I enjoyed this book because it explored a side of college athletics that has never been looked at in this kind of detail. I recommend this book to anyone who is interested in college athletics.