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Although I have a military background (USMC, late 60s - early 70s), I spent my career in law enforcement. I retired a couple of years ago after almost 29 years, to include time as a "first line supervisor and commander in Patrol Operations and police tactical operations (SWAT).
I found it to be very refreshing that this book was oriented "primarily" towards the first-line supervisor level. Although the principles and concepts outlined in the book were clearly applicable toward supervisory and management positions above that first line level, the thrust of its direction was somewhat unique in the direct approach towards first line supervision.
Additionally, the use of "war stories" to demonstrate specific examples of conceptual thoughts of principle allowed the reader a glimpse of practical applications of the various principles.
It was quite strange that while this book was an easy read - easy to follow, well written, and by no means conceptually "hazy" - I found it hard to finish! And that was only because I found myself reading a section, putting the book down and mulling over what I just read (and sometimes mulling it over off-and-on for hours), going back and re-reading it, etc. before going on to the next section. As a result, it took me quite a bit longer to finish the book that I had first imagined!
This book rates an "A+" for no other reason that the author's identification of one of the key problems facing supervision AND management today: "The Three Ps" (I won't ruin the surprise for future readers by identifying them).
In fact, in my opinion, in today's area of supervision and management - as I know from first hand observation in the law enforcement field and otherwise see both in the corporate world and in the military - the "Three Ps" are THE biggest problems of leadership today. Until the cultural climate adjustments occur that effect the necessary changes in this area, I see no hope for true positive outcomes within those troubled organizations.
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This is a must with great pictures and biographies of each cast member and a large amount of pictures,charts and biographies on each film from: A Nightmare on Elm St -to- Freddy'd Dead
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This book will at minimum prepare you for the difficulties ahead, at best, save you substantial financial expenditures.
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I suggest this book to everyone and hope you take my word on it.
great great fun.
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One of the really great things about this book is the unassuming tone of the book. The author is clearly a working man who has responsibilities that include things other than dog training. After reading most other books, I come away feeling guility, as though I am torturing my dog by not giving her enough of my time. This author clearly understands that not every man has several hours per day to dedicate to training. I also like the way the author spells out so many things, but is noticably short-winded on one area: discipline. Too many books I read lean to far to one extreme or the other. Wolters says beat your dog into submission. Tarrant says don't touch your dog, but feel free to hand out emotional abuse as needed. I think effective training lies somewhere in between, and this book lets the reader judge the dog and doesn't spend a lot of time with high handed preaching(personally, I find that grabbing my pup's scruff and giving her a deep-throated growl usually conveys my displeasure more than adequately without needing to hit her as Wolter suggests, or punish her by withholding her food as Tarrant suggests).
Anyway, the techniques are sound, I get the results I desire, and my dog and I have a lot of fun together in the process, so this book gets my vote for the best training manual I've read so far.
The success of this book is that it's easy to read, insightful and accurate in the advice it dispenses.
It makes it easy for the dog owner to move through that confusing and daunting task of training his dog from puppy to successful bird-dog without making a mistake.
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List price: $29.95 (that's 30% off!)
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Giving a free video as a reason to act today is a very powerful motivator. You can also use these videos as very nice upsells on your order form. You don't even need to mention it in your sales letter. Just put the order option on your order form.
This book has the most incredible assortment of videos at all prices you can use as free bonuses. Many of them are priced so you can afford to do this, depending on the price of your product.
If you're in marketing, you'll go insane over the variety and assortment of possibilities!
Marlon Sanders