To alot of people this title may be misleading. A better cover would attract more readership. Riggs writes eloquently. I could not put the book down and read it on one sitting staying home from my office for one day. I have been investigating the influence of the unconscious for 30 years. Riggs made me more conscious of what is influencing me unconsciously. He made me more conscious, that while I am interrelating with my world there are alot of unconscious factors affecting my moment to moment. I have a healthier sense of conscious empowerment, where before I felt conscious disempowerment. Life is a plethora of choices. Demonstrate, Demonstrate, Demonstrate .......By our choices the universe will guide us. Thank you Dr. for expressing your perspectives. Salespeople, advertising people, the medical establishment, and even philosophy student could get value out of discussing your ideas.