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Book reviews for "Nelson,_Roy_Paul" sorted by average review score:
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The Design of Advertising
Published in Hardcover by McGraw-Hill Humanities/Social Sciences/Languages (1994)
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Articles and Features
Published in Hardcover by Houghton Mifflin College (1978)
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Cartooning
Published in Hardcover by NTC/Contemporary Publishing (1975)
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Comic art & caricature
Published in Unknown Binding by NTC/Contemporary Publishing ()
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Comic Art and Caricature
Published in Paperback by NTC/Contemporary Publishing (1978)
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Humorous illustration and cartooning : a guide for editors, advertisers, and artists
Published in Unknown Binding by Prentice-Hall ()
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Publication Design
Published in Paperback by WCB/McGraw-Hill (1991)
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A very informative book, which contains sections on layout, art, production, broadcast advertising, et cetera.
One of the first advertising books I ever read and I still return to it from time to time.