.....or if you had to travel back in time. I had this for my textbook in Biology back in 1987 and even then, .... well before the human genome was anywhere near being charted, let alone completed, this was a spectacular acomplishment. This book isn't riveting like say Druyan and Sagan's SHADOWS OF FORGOTTEN ANCESOTRS is, but it is as good as any biology textbook can possibly be. It has EVERYTHING you could possibly want to know about biology; from modern cell theory to ecology. All you have to do is look this over and you'll see why I highly recommend it. Does any other bio textbook even compare?

This is by far the finest Introductory Biology textbook I have ever had the pleasure of reading. Biology teachers, do yourselves (not to mention your students) a favor--make this the required text for your Biology I (and II) Class! Special Thanks goes out to Dr. Michael Hoefer...for requiring this textbook!

This is definitely the best intro to bio books out there. As a graduate student I got the chance to read lots of bio books and this one by far is the best. The chapters are well organized and easy to follow and gives you the depth needed to pursue any area of biology. When it was time for me to student teach this was the book of my chose. It expensive but definiely worth it to any biologist. The CD-ROM is also very good!

I'm a dabbler in Ancient Egyptian history and this is a great buy. At under $15 I think it's a great deal considering it's hardcover and has a TON of full color pictures. It covers a wide array of topics from Geography to Pharoahs. The book is handsome enough to display on a coffee table, detailed enough to get a taste of ancient egypt, and still simple enough that it would make a terrific gift for a child of any age (I'm 23 and I think this book is fantastic).

Other topics include: daily life of the Egyptian (not just nobility!), tools, jewelry, mummification, writing system, agriculture, textiles, food, religion.

I think that Eyewitness:Ancient Egypt is an amazing book. I liked how they wrote about how the Egyptians built their pyramids. If you are thinking about reading this book you should,because you will learn alot. Belive me, it's a very interesting book.

this is a great book on ancient egypt. this book has 60 pages that are filled with lots of info. this book has a great overveiw on ancient egypt and is filled with lots of great colored pictures on every page. if you are into ancient egypt you will want to buy this book that is great for all ages.

Great practical aspects for every marketer.Be fresh or a pro.After the knowledge about diferent theoritical aspects of marketing and even if you have some experience in practical field ,this book is a great help to fine tune you.This book gives you a wholesome idea how a marketer should be.

Read it to fine tune your marketing and personal skills

This is a gem of a book. It covers alot of material (maybe too much) and yet it is a relatively small book. I liked the book for its comprehensive coverage and links to entrepreneurship as a personal mission... as well as marketing.

The authors are Canadian and I'd like to say that their nationality interfered with the topics or slant of the book... but it didn't. In fact, I was pleasantly surprised that this Swiss-banking immigrant (Bender) and this successful radio broadcaster (Torok) in Canada really had their feet on the ground. They offered lots of practical marketing and strategic advice.

I would suggest that there are two major parts to this book. The first 1/6 of the book describes their concept of delivering value, tieing your products/services to personal values, and your vision/mission statements, etc. I thought this was truly great and apparently some of it flows from Peter Urs Bender's other book: Leadership from Within. I see that it is favorably reviewed here at Amazon and I will order it right away (forthwith in Canadian?).

The remaining 5/6's of the book is an encyclopedic account of marketing techniques that you can (and should) apply for your business. The target market for this book is a firm of 1 to 30 employees... a small firm. This book would also do well for an individual working for a big company, as it tells you how to market yourself to become more valuable.

There's a ton of good ideas here. You won't go wanting of things to implement. There are new ideas that you won't see elsewhere.

For example, they speak about the need to write articles to establish your expertise. They then go on to list many different kinds of articles you can write. Under this section, one sub-topic was Tips Sheets. There they listed about 10 different kinds of tip sheets you could write. I knew about writing articles and tip sheets, but they provided excellent lead ideas to get me going. There were many other such new things in their book that greatly extended the topics I was already familiar with.

Because it was encyclopedic in coverage, I was worried that it would repeat alot of what I already knew. But, instead I learned a lot of new ideas that I can implement. Overall, I highly recommend this book for any small business owner, or marketing chief... or any individual who wants to shine and promote himself within a corporation.

Now if we could just figure out some way to get these good business thinkers out of the cold socialist northern territories! I found the book in a Vancouver bookstore and have never seen it in the U.S.

John Dunbar

This book is an excellent one-stop source for developing your own unique "brand." It covers the obvious and not-so-obvious things to consider as you differentiate yourself in the marketplace.

As a consultant for the past ten years, I found this book to be a wonderful affirmation for the things that I am doing well and a gentle nudge to consider/do specific actions in promoting my business. I read this book right before I began a comprehensive review of our marketing strategies and the timing was absolutely perfect. Just one tip proves itself WELL worth the cost of the book as well as the time invested to read it.

If you're looking for the definative guide to Six Sigma, you've just found it. From fundamentals to advanced program management, its all here. I first read Pande and Holpp's little 87-page book "What is Six Sigma." The impressive guide convinced me that I needed to pick up a copy of their "The Six Sigma Way." I'm really glad that I did. As a management consultant, I can say without reservation that the ideas expressed in this book are applicable to almost every manager -- regardless of whether or not they are currently involved in a formal Six Sigma program. In addition to enhancing quality, the Six Sigma framework is very useful in identifying and removing irrelevant processes from your product or service operations. Saving your Company both time and money... and freeing up your employees for more value-added work. In addition, I would also recommend Hammer and Champy's "Reengineering the Corporation" and Ashkenas, Kerr, and Ulrich's "The GE Work-Out." Overall Grade: B+/A.

Over the years, I have worked with dozens of small-to-midsize companies, all of which were in dire need of improving one or more of the following: cost reduction, culture change, customer retention, cycle-time reduction, defect reduction, market-share growth, productivity improvement, and product-service development. You can thus understand why I was curious to know to what extent (if any) Six Sigma could be helpful to small-to-midsize companies.

By now we have become well aware of the success of Six Sigma initiatives at major international corporations such as ABB, Allied Signal/Honeywell, Black & Decker, Dow Chemical, Dupont, Federal Express, General Electric, Johnson and Johnson, Kodak, Motorola, SONY, and Toshiba. Once having read this book, I am convinced that -- with certain modifications -- Six Sigma could perhaps be even more valuable to small-to-midsize companies which, obviously, have fewer resources. What exactly is Six Sigma? The authors provide this definition: "A comprehensive and flexible system for achieving, sustaining, and maximizing business success. Six Sigma is uniquely driven by close understanding of consumer needs, disciplined use of facts, data, and statistical analysis, and diligent attention to managing, improving, and reinventing business processes."

The authors identify what they call "hidden truths" about Six Sigma:

1. You can apply Six Sigma to many different business activities and challenges -- from strategic planning to operations to customer service -- and maximize the impact of your efforts.

2. The benefits of Six Sigma will be accessible whether you lead an entire organization or a department. Moreover, you'll be able to scale your efforts, from tackling specific problems to renewing the entire business.

3. You'll be prepared to achieve breakthroughs in these untapped gold mines of opportunity -- and to broaden Six Sigma beyond the realm of the engineering community.

4. You'll gain insights into how to strike the balance between push and pull -- accommodating people and demanding performance. That balance is where real sustained improvement is found. On either side -- being "too nice" or forcing people beyond their understanding and readiness -- lie merely short-term goals or no results at all.

5. The good news is, Six Sigma is a lot more fun than root canal. Seriously, the significant financial gains from Six Sigma may be exceeded in value by the intangible benefits. In fact, the changes in attitude and enthusiasm that come from improved processes and better-informed people are often easier to observe, and more emotionally rewarding than dollar savings.

The authors organize their material as follows: Part One: An Executive Summary of Six Sigma; Part Two: Gearing Up and Adapting Six Sigma to Your Organization; Part Three: Implementing Six Sigma -- The Roadmap and Tools; and finally, The Appendices: Practical Support. According to Jack Welch, "The best Six Sigma projects begin not inside the business but outside it, focused on answering the question -- how can we make the customer more competitive? What is critical to the customer's success?...One thing we have discovered with certainty is that anything we do that makes the customer more successful inevitably results in a financial return for us."

If anything, it is even more important for small-to-midsize companies (than it is for the GEs of the world) to answer these two questions correctly and then track and compare their performance in terms of what their customers require. The well-publicized objective of Six Sigma is to achieve practically-perfect quality of performance (ie 3.4 defects for every million activities or "opportunities") and this is indeed an ambitious objective. Collins and Porras, authors of Built to Last, would probably view it as the biggest of Big Hairy Audacious Goals (BHAGs). In that book, they assert that the most successful and admired companies have the ability -- and willingness -- to simultaneously adopt two seemingly contrary objectives at the same time. Stability and renewal, Big Picture and minute detail, creativity and rational analysis -- these forces, working together,, make organizations great. This "we can do it all" approach they call the "Genius of the And."

Pande, Neuman, and Cavanagh suggest that all manner of specific benefits can result from following "the Six Sigma way." For example, Six Sigma generates sustained success, sets a performance goal for everyone, enhances value to customers, accelerates the rate of improvement, promotes learning and "cross-pollination", and executes strategic change. All organizations (regardless of their size or nature) need to avoid or escape what the authors refer to as the "Tyranny of Or." Here in a single volume is about all they need to seek "practically-perfect quality of performance." Whether or not they ultimately reach that destination, their journey en route is certain to achieve improvement which would otherwise not be possible.

I found the book to be clearly written and even fun in places. It provides a solid and practical overview of the principles of Six Sigma. It explains Six Sigma as a flexible system to help manage processes in companies. It addressed all the questions I had in trying to decide whether Six Sigma is appropriate for my company. It provides much practical and non-dogmatic advice about how to implement. I bought the book to prepare my self to fight against the six sigma way. After reading it, I am very enthusiatic and am planning to propose this approach for my company. I highly recommend the book for anyone needing an overview of the topic from a management perspective.

Ninety years into the future where the world nuked itself into near extinction the incredible Hulk (With Bruce Banner's mind)is brought to bring freedom once again.The Hulk learns that he was brought there by Rick Jones.Rick Informs him that after the explosions the Hulk went power crazy and killed off all the heroes. Now known as the Maestro The future hulk wages war against his younger self.

What follows is some of the greatest battle scenes ever seen in a comic book. This book is filled with spectacular art and a perfect story. It is well worth the money.

It is a future imperfect, where all the superheroes of old have died... except one.

In the distant future, a group of rebels open a time portal to the past and brings through it Bruce Banner, aka the Incredible Hulk. This is not the mindless Hulk of old, but the new Hulk with the mind of Bruce Banner.

After adjusting to his new future surroundings, Hulk finds out that the mastermind behind his abduction is no other than Rick Jones, who is now old and wheelchair bound. Rick has brought the Hulk into the future in hopes that he can restore freedom to a dictatorship world. This future is filled with Gestapo-like police that has free reign over the residents. However, the police all follow the leadership of the Maestro, a powerful dictator who is actually the future version of the Hulk!

What we are treated to is a fantastic story of the future of the Marvel Universe, where the remains of heroes are kept in jars in Rick Jones' basement.

This is a fantastic story of an alternate post-apocalyptic world run by the Hulk. Peter David, who has written many Hulk stories, doesn't miss a beat in this absolutely fantastic tale. He keeps the story very fluid and interesting. The artwork is wonderful, as the legendary George Perez does it.

I definitely recommend this book to any Hulk fan, or anyone looking for a quality story.

I loved this story so much. If you are into time travel, you have to check this book out. Fantastic artwork by Perez, and it is written by the ultimate Hulk scribe, Peter David. I reread this quite often.

This wonderful children's novel tells the story of eight year old Princess Irene. Cared for by her nurse Lootie, she lives in a mountain farmhouse while her father rules over the region from a mountain top castle. The local folk work as miners but are beset by the Goblins who inhabit the underground. Irene is saved from the Goblins by Curdie, a thirteen year old miner, and she in turn saves him. The whole thing is told in a pleasant conversational style and is filled with humor, word games, magic, derring-do, and pure wonderment.

George MacDonald, a Congregational minister turned novelist, who seems nearly forgotten now, was one of the seminal figures in the development of Fantasy. His influence on other Fantasy authors is obvious, he was a childhood favorite of JRR Tolkein, who especially liked this book, and C.S. Lewis named him one of his favorite authors. His own stories draw on many of the themes and characters of classical European fairy tales. But where they were often merely horrific and meaningless, MacDonald adds a layer of Christian allegory. Thus, Irene and Curdie are eventually saved by a thread so slender that you can't even see it, but which leads them back to safety, teaching Curdie that you sometimes have to believe in things that you can't see.

The book would be interesting simply as a touchstone of modern fiction, but it stands up well on its own and will delight adults and children alike.

GRADE: A

whenever I find a used copy of this or MacDonald's "The Princess and Curdie" I buy it and give it away. Both books are full of religious symbolism if you think about it, and old other-worldness if you don't. "The Princess and the Goblin" can be enjoyed by early elementary school children, while the language of "The Princess and Curdie" is more challenging and suited for 5th grade and up, though anything is possible with a bit of extra effort. Worth trying. George MacDonald (deceased) has a loyal following as do, of course, Tolkien and C.S.Lewis who were his friends. These are lovely books to read aloud.

I cant believe I haven't read this untill now, its such a great book! A princess lives in a castle all her life, never knowing of the great dangers that go on in the mountain. One day(being about 7 years old) she finds a stairway in her house that she has never seen and it leads her to her great, great grandmother. After she meets her grandmother she is shown the dangers of the goblins and meets a boy named Curdie who mines in the mountain with his father. Throughout the book Curdie and the princess have many encounters with the goblins. This is a great book I highly recommend it for readers of all ages.

Plunkitt was a king in a world that needed benevolent despots. In a place like turn of the century of New York before Keynesian economics and the Welfare State, Tammany was the only relief the poor knew. Plunkitt reveals with refreshing honesty the seemingly rough and coarse manner with which one needed to play the game of politics in his town. However, one must look at it in context. This was a different time from our own, and the reader must imagine whether a person of Plunkitt's demeanor can last in the information age political world. Then again, the book also illustrates how many of the problems Tammany had still exist today.

I originally read this book in undergraduate school as Political Science major, and had to go back and find a copy because of the profound affect it had on my psyche. George Washington Plunkitt was a "stereotypical" politician. You know, the one who says what he needs to say to get elected; but once there does what's necessary for his party.

Comparing his comments to the actions of present day politicians, I don't think there are many differences. Everyone does a little grafting and civil servants are still "civil servants." Understood?

As with any politician, Plunkitt "seen (his) opportunities and (he) took 'em." This is a must for anyone interested in any realm of politics.

I first read this highly informative, often hilarious book for Intro to Political Science back in college. In this short tome are pearls of wisdom about politics and human nature still relevant 100 years later. Plunkitt, high atop his regular boot-black stand in NYC, declaims to his biographer, Riordan, a life spent in the political machine known as Tammany Hall, with such disarming honesty that is nearly non-existent today. Plunkitt's diatribes on "honest graft vs. dishonest graft," "Brooklynites Natural-Born Hayseeds," and the evils of civil service exams are outright hilarious. I highly recommend this book to anyone with even a passing interest in politics.

You will laugh, cry and be confused when you read this book. This book can teach you that what you think is good is not always good.

There is a boy named Peter Pan. He sprinkles fairy dust in Wendy and her two brothers. Then he shows them how to fly. He takes them to Neverland and shows them to the Lost Boys who live there. Wendy becomes their mother. She makes up rules, like any other mother would do. The boys have to follow these rules. Everything was fine until Captain Hook came with his crew to where the boys and Wendy were. While Wendy and the boys were at the lagoon, where they go every day after dinner, they see a girl named Tiger Lily, princess of her tribe. She was captured by Smee, one of Captain Hook's men. Then Peter saved her. A few days later Wendy and the boys were on their way to Wendy's house when they too were all captured by Captain Hook. Then Peter saves them. Then the lost boys, Wendy and her brothers go home. All except for Peter.

It is mostly about what the people in the book think is right with childhood. The kids in the book think that if you grow up it is bad, but in our case it is actually good.

Peter Pan is a violent book not really made for children under the age of 10 but people 10 and up can read it. It is violent because of the language that is spoken and the idea that killing could be fun. Also, the vocabulary is very difficult for children under 10 to understand. Even if you're older it is difficult to understand.

Overall, it is a good book but watch out for the violent ideas if you are reading it to little children.

This is an utterly charming work. It has been retold myriad times, but nobody else has done it as well as the original teller, J. M. Barrie.

It's difficult to know what to say about a book like this... everybody knows the story. But I guess that unless you've read this book (not just seen a movie or read a retelling), you don't really know the character Peter Pan, and without knowing the character, you don't really know the story. So read it.

By the way, if you enjoy this, you probably would also like "Sentimental Tommy" and its sequel "Tommy and Grizel", both by Barrie. There are differences (for one thing they're not fantasy), but there are also compelling similarities. Anybody who found Peter Pan a deep and slightly bittersweet book would be sure to enjoy them.

-Stephen

When talking of literature, people tend to look solely at books they read today but forget what they used to read, namely the ones we read as children. It is a common misunderstanding that children's literature is to be read by children and children only, but when we come to think of it, which one of us are not children, at least in our hearts?

One of the best books any child, young or old, can read is Barrie's Peter Pan. Although written in the past century, it has something for any generation at any time. Its humorous views at the world from a child's mind left me rolling over the floor, laughing; the exciting storyline kept me busy with reading until the end; and the serious undertone made me think of whether the world wouldn't be a better place if we realised that deep down, however deep, we are in fact all children. So if YOU are a child, which you most certainly are, get yourself a copy and enjoy your ongoing childhood.

Was Shaw gay? Dr. Peters builds a convincing argument that he probably was and that he used his vast intellect to erect every possible defense against his homosexual leanings ever coming to sustained expression. I thought I knew Shaw but I will never again look at him again now that I have read this provocative volume. I am giving it only 4 stars, however, because even my interest (and I am a fan of Shaw) could not be sustained for the entire length of this discussion of Shaw's romances/flirtations/avoidances.

If Bernard Shaw were not the second greatest playwright in the English language, this biography would not have such significance; and were it not for Shaw's multidimensional personality, this book would not possess so many fascinating dimensions. Sally Peters acknowledges her debt, and gives us a work without self-conscious authorship. It is a book that invites reading and rereading. Much has been made of Shaw's homosexuality; but Dr. Peters' focus is broader and deeper than that. A story, which often reads like the most engrossing fiction, Bernard Shaw: The Accent of the Superman, is a rewarding resource for any serious student of modern drama.

Peters, Sally. Bernard Shaw: The Accent of the Superman. New Haven: Yale University Press.

If Bernard Shaw were not the second greatest playwright in the English language, this biography would not have such significance; and were it not for Shaw's multidimensional personality, this book would not possess so many fascinating dimensions. Sally Peters acknowledges her debt, and gives us a work without self-conscious authorship. It is a book that invites reading and rereading. Much has been made of Shaw's homosexuality; but Dr. Peters' focus is broader and deeper than that. A story, which often reads like the most engrossing fiction, Bernard Shaw: The Accent of the Superman, is a rewarding resource for any serious student of modern drama.

This superb new book is a much-needed wake-up call. The authors remind us that there are innocent, vulnerable children behind the symptoms of ADHD. Millions of children are yearning to be heard, acknowledged and loved unconditionally. This is a must-read for anyone who cares about the plight of children today.

"It is more important to know what kind of a man has a disease than to know what kind of a disease a man has." - was given to us by Sir William Osler in 1871.

The current exponential rise in prescribing rates of stimulant medication for children is both concerning and difficult to justify.

In 2002, Halasz et.al. give us a careful and yet concise consideration of children with problems associated with attention and activity. "Cries Unheard" greatly assists us to re-cognise and re-consider Osler's truth, especially in relation to vulnerable children and childhood "illness/disease". Thank you to the authors!

a must read for all concerned parents and teachers