Seems to be a series of anecdotes by a husband and wife team who never actually tried a jury case in their lives. "Social Scientists" and non-practitioners cannot really know the effects of jury consulting or voir dire, since social science studies are third-hand "pseudo-science guesses" at what really goes on, and whether justice is truly done. A nice book for their resume, but that's about it.

Although well crafted, these non-practitioner social scientists have missed the boat when they accuse jury consulting of taking part in "jury rigging". Having sat as a felony Judge and jury trial lawyer for 25 years, I have personally seen how detecting unconscious or concealed biases SERVE justice, not hurt it.
"A" for effort, "D" for conclusion.

This book wasn't written by a consultant and it isn't a cookbook on how to do jury consulting. But it is a pretty fair guide to what jury consultants and the lawyers who use them are up to. The authors claim to expose some myths about juries, consultants and lawyers. They may not convince everyone -- and they will probably anger some consultants -- but they have done their homework. The book is loaded with evidence, some of it from social scientists, some of it based on interviews with lawyers and consultants. After reading the book, however, I'm still sure whether trial consultants are a threat to our justice system or not. But I am glad I read it.