Grab a fresh highlighter and your notepad when you start to read this book. Hope that your competitors never read it. Why ? The book is packed with useful information. Information that I have used to help myself and clients increase sales... sometimes doubling sales because of what's in the book. Reading this wonderful book is like getting your hands on a secret weapon!

Roy Porter Senior Account Manager Burton, Livingstone & Kirk Newport Beach, CA

Too much advertising and promotion is done, to the tune of billions of dollars each year, and the creators of this so-called promotional material have little or no idea what the return on investment will be. As the co-author of this book, I can promise you that after reading it, you'll know how to predict the return on investment for your marketing dollars, increase the marketing budget, and decrease the chances you'll be laid off, downsized or right sized

This is not your typical doomsday Revelation book. Kallas takes the book and reviews it as all books of the Bible should be reviewed--from the perspective of the times. Revelation, as Kallas notes, was written during a specific time and while John the Apostle was in prison. He takes 4 views of interpreting Revelation and then carefully explains why each should be reviewed in the context of the time. The reader is left with an encouraging and much more understandable view as to how to interpret John's seemingly strange letter. The explanations are based in the writings of the time and the reader has a much more balanced view of Revelation. A must read for any "end times" buff--this will make you think. Wish it were still in print.

Culture Clash presents complex intercultural communicationstheories and interventions in a simple, direct style, making this anexcellent guidebook for laypersons. Covering such practical topics as dealing with language barriers and value differences among employees, negotiating and analyzing cross-cultural situations, the authors use definitions, case studies and a variety of self-assessment tools to make the material relevant for the day-to-day experience of U.S. American managers.

U.S. domestic and expatriate managers who know their corporate environment, but who are less familiar with multicultural issues, will find this book most useful. While it may provide helpful tools for anyone, it is designed to serve the specific needs of readers from the USA.