I have to say there are not many books out there that tells it like it is. This book is by far the best of them all. I hope Ken Kroll and his wife Erica Levy Klien write another one soon as possible with other stories. There were other issues I wanted them to hit on. Great Read.

My ONLY problem with this book is that it does not discuss GLBT issues. Nonetheless, this is the BEST book on sex/sexuality I have ever read, and the ONLY one I have read for people with disabilities. The drawings are AMAZING - VERY erotic but done tastefully. I could get turned on on just the pictures alone. Add the stories, and, in the words of my husband (we read this book together), "VA VA VOOM!"

As a copywriter I have had the privilege of reading many books on copywriting and I can say with all candor that this book (with a forward by Bob Bly himself) is a short course in copywriting.

It steps the reader through the process of creating a great ad, warning, counseling, and coaching all along the way.

An easy read, it is a great addition to your copywriting bookshelf!