I bought this book and I loved it! It is easy to read and understand the business in fashion world. Lots of useful advise from the famous people for those who wants to go into the real world of fashion business.

I've wanted to pursue my love of apparel design, but have held back because it felt like too "foofy" of a career choice. I was pleasantly surprised, reading this book, to find out what a practical business this is. Artistic ability and design talent are really a small part of what those in the fashion business need to survive; most of the rest is an understanding of marketing, merchandising, global economy, quality control...in other words, business skills. I wish I had known this as I was graduating from high school--I could already be employed by now! I am using the information in this book to evaluate design programs, and feel confident that I can now go into this field with my eyes open. Fashion and apparel aren't as glamorous and superficial as they might seem: there's a lot of hard work and business savvy that makes up the bulk of the field.

I'm using this book in a course right now, and for the first time I understand how the fashion business runs! This book has been a wonderful source of first-hand information, I love it.

This is a well put together book and down to earth software by one of my favorite music business authors.
GIGORAMA 1.0 makes sense and it gives me the tools and confidence that I've needed for so long to manage my own music career.
I've been a Gigorama user for more than a year now and was excited to learn about the book. Working the club scene in Orlando gives me renewed appreciation for what Gigorama is all about.
The chapters on "Clubs and Club Owners" and "Seeking Professional Management" are priceless.
I would recommend this book and software to anyone with a real desire to make it as a performing musician.
Maurice, thanks for explaining it the way you do.

This book has tons of information on how to use the microscope, from beginners to more advanced users. I use this volume as microscopy is a hobby of mine, and also I use our microscope to teach my young children about the world of the small. In the pages of this book you can learn about plants, molds, yeast, bacteria, animal cells, microscopic pond life, how to prepare slides, preparation of cultures, insect life, and this list could go on, it makes science fun for the family. This book is very easy to understand, yet has very detailed information on a variety of subjects, with many drawings and photographs.