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Book reviews for "Greyser,_Stephen_A." sorted by average review score:
Cases in Advertising and Communication Management
Published in Hardcover by Pearson Education POD (27 December, 1996)
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Cases in Advertising and Communications Management: Greyser, Stephen A. (Harvard Business School, USA)
Published in Paperback by Pearson Higher Education (01 January, 1992)
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How to Manage Your Global Reputation: A Guide to the Dynamics of International PR
Published in Hardcover by Palgrave Macmillan (06 March, 1998)
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Managing Cooperative Advertising: A Strategic Approach
Published in Hardcover by Lexington Books (1983)
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Revealing the Corporation: Perspectives on Identity, Image, Reputation and Corporate Branding
Published in Hardcover by Routledge (2003)
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