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Organized by clear and useful categories, the book offers interesting anecdotes to illustrate the cultural clashes sparked by apparently small things like the color of the flowers in a thank-you gift. Where I have the experience to know, I find her information accurate. She is invariably respectful of all cultures, and offers explanations of cultural beliefs which may on the surface seem irrational to our Western perceptions.
The book is written in language and style which is available to readers as young as junior high school, but there is no condescension either to the reader or the described cultures.
This is fine and valuable book, helpful to international businesspeople, school teachers, travelers, and neighbors. I recommend it to anyone who comes in contact with people from other countries, either here or abroad.
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Norine Dresser has some interesting things to say about vampires in American culture, both folk and popular. The only problem is, she seems to want to repeat what little she has to say ad nauseum.
In her opening chapters on the infatuation of the American public with vampire themes in real life, film and novels, Dresser says in over a hundred pages what could be best summarized in one three-word sentence: "Americans like vampires."
The first chapter deals with people who think that they are vampires, focusing on one or two case studies. Personally I believe that these people are very heavily influenced by popular representations of vampires rather than true "victims" of vampirism. And Dresser seems to agree.
In her studies on the media's influence on popular conception of vampires, the only novel idea Dresser gives us is that there is much humor in our perception of vampires. This is seen in greeting cards, halloween costumes and comemrcials. She seems to claim that media, rather than folk belief, is the major contributor to America's belief in vampires.
Dresser many times cites a survey she conducted in which upwards of one quarter of respondents claimed to belief (if only half-heartedly) in vampires and the chance that vampirism exists.
Despite these flaws in this treatise, Dresser is very effective in describing the hoopla that surrounded the links between the blood disease porphyria and vampirism, and does much to quell these claims and shows how the sufferers of this rare disease where horribly effected by the attention this garnered a decade ago. But, unfortunately, this section too suffers from much repetitiveness and could have been edited down by more than half without loosing any of its import.
The concluding chapter is a mess, as she tries to claim that the vampire is an all-american guy, but this argument is haphazard and more than a stretch.
This is a seriously flawed book, but contains enough information of some interest to those studying American popular culture to give a perusal.
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In fact, it was a bit hit at my ESOL class in Polk County, Florida! Many teachers wanted to get ahold of this book! Stock up!!