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After devouting a whole chapter to sell the idea of proffesional coaching, Benton goes on to cite herself incessantly on successful actions she did for herself. She tries to make her points through self refference and other minor examples and cases.
Honestly, I think there are numerous books on this matter out there that really deserve attention. Not this one
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It was poorly written and thoroughly disgusting.
Bleh.
All we need is a place of worship.
MM
Business books have a history of weak scholarship (think In Search of Excellence) but still can contain great ideas.
The 10 less than profound results:
1 - Be Yourself, Unless You're a Jerk
2 - See Around Corners
3 - Make Dust or Eat Dust
4 - Make the Big Play
5 - Keep Good Company
6 - Be the Number One Fund Raiser and Protecter
7 - Act Like a CEO When You Don't Feel Like It
8 - Evangelize the World
9 - Go Big or Go Home
10 - Cut Through the Junk
All this is good advice, but did you need to ask 100 CEOs to come up with it?
Ultimately, the book resides in my restroom. It's good for a couple minutes a day of reminding me what I should be doing, but nothing that requires hours of in depth study. It's a light read, but not really the blueprint to the executive suite.
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It also serves as a reference and reminder about the things you know you need to do, but do not have someone challenging you to acheive. Debra is able to coach the reader, as if she is working one-on-one with them.
I found the chapters on Following Your Heart & Soul along with Earning $100,000 at Home or On Your Own to be very insightful. With so much dread and negativity in the world, it's refreshing to read a book that lends so much hope for complete happiness and success in life.
From the opening of the book, there isn't even a specter of gloom and doom about the future of technology. Rather, Debra has opened up a gleam of light about how technology is still a viable career choice, and how a person can leverage their technical training and experience in both technical and some not-so-technical fields.
Highly recommended reading!